By Aaron Hay, Senior Sustainability Advisor at Forum for the Future
Although Big Energy Saving Week is in full swing, you could be forgiven for missing the positive energy that this worthwhile and ambitious undertaking should represent. Over at The Guardian, a recent article highlighted that household spending on gas and electricity is up 137 percent since 2003-04 even though people are using 17 percent less energy. Elsewhere, The Independent weighed in just this Monday, with more discouraging news: a growing energy divide faced by lower-income households across the European Union.
Recent research we at Forum for the Future conducted with Behaviour Change and YouGov across the UK in October 2014 revealed a bleak state: 66 percent of people say there is nothing at all, or not very much they can do to reduce household energy bills, and at least two in five say their energy bills frustrate them. A clear lack of awareness on where people should go for help was uncovered.
It doesn’t have to be this way, households should be able to take control of their energy bills. Individuals and families can take steps to enjoy comfortable, healthy homes without the anxiety of ever-rising costs. That message isn’t cutting through the complex, negative and (no pun intended) heated rhetoric surrounding energy costs in the UK – which households hear almost daily.Click to continue reading »