Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.
TriplePundit: Name and title. Briefly describe your role and responsibilities, and how many years you have been in the business.
Nikki Korn: I am the Principal of Cause Consulting. I am lucky to be able to co-lead a strategy firm committed to helping companies and nonprofits simultaneously strengthen business and impact society. Every day I am inspired by my work coaching organizations on how to be intentional and strategic in their approach to CSR and sustainability. With some clients just beginning their CSR journeys, and others charting new territory, together, we get to cause change.
Over the past 20 years in this rapidly evolving field, I have sought out new ways to integrate my passion for social issues, communities, and marketing communications. From Washington, DC-based public affairs and foundation consulting, to product marketing, and then to cause and corporate responsibility, I am having a ball.
3p: How has the sustainability program evolved at your company?
NK: We launched our firm with the belief that it does not matter what a company calls it – sustainability, corporate responsibility, CSR – as long as it has a shared vision and common language to set goals, develop strategies, and cause change. Today, ten years later, in a CSR field that is increasingly sophisticated and diverse, this intentional approach is more important than ever. Thus, at our firm, we are looking for new ways to take action, communicate, and inspire. We are aligning around the power of shared purpose and values; enhancing brands to unify the diverse elements of CSR; and harnessing storytelling and visuals to mobilize stakeholders. Click to continue reading »
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