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Despite massive growth throughout the years and big companies testing the waters for market opportunities, Latin America still faces historically high unemployment rates and a dismal GDP. For working-class Brazilians, the default means for finding employment — newspaper ads and word-of-mouth — are slow and ad hoc. However, finding work is now becoming as simple as responding to a text message, thanks to entrepreneur Jacob Rosenbloom, founder of Emprego Ligado.
Backed by high-profile investors including 500 Startups, Qualcomm and a new round of Series A funding to increase geographic expansion, Emprego Ligado is successfully taking over São Paulo as a virtual staffing firm that’s connecting blue-collar workers to millions of job opportunities each month.
Launched in 2011, Emprego Ligado serves as a job marketplace for working-class Brazilians with limited access to the Internet. Job applicants simply upload their resumes and filter job opportunities to the system via text message. The process takes as little as 2 minutes to complete, and accepted candidates are able to arrange interviews with potential employers all through the convenience of their mobile device.
I sat down with Rosenbloom via Skype to discuss his venture, the growth opportunities that exist in Brazil, and how he’s charting a new path for economic empowerment that affects on the ground environmental and quality of life issues for the country’s most vulnerable workers.
Here’s an edited version of our conversation:Click to continue reading »