In Part I, we explored the benefits of universal health care for the environment. In Part II, we look at the negative impact universal health care could have on businesses. The language of the final bill has not been finalized yet, so some of these conditions could change. If you want to make greener products and have a greener business culture, the health care debate is well worth your attention.Click to continue reading »
TriplePundit: Reporting on the Triple Bottom Line
Next year, ICANN, the group that coordinates the Internet’s system of unique identifiers, will expand the list of top level domain (TLD) names. Anyone can apply, but only one deserving applicant will be awarded the registry rights for the .eco domain. Triple Pundit has provided much coverage lately (here and here) on the efforts of Dot Eco LLC, an LA-based group, endorsed by eco-luminaries like Al Gore, to win the registry rights. But Dot Eco LLC is not the only game in town.
Enter Big Room, a Canadian company, with a different vision on how to make the .eco domain relevant. They have already created the largest, global database of eco labeling information available on the web, and they plan to expand this capability through their Dot Eco initiative if they are awarded the registry rights. In their approach, companies that apply for the .eco domain name will be required to provide comprehensive eco-information about their operations. Big Room will build a system to make this information available to anyone who wants it. Their emphasis is on transparency and disclosure, not deciding who is green and who isn’t.
I recently spoke with Trevor Bowden, a Big Room co-founder, about their Dot Eco initiative, who explained, “We are not going to take the position that we can judge who is green, especially as standards are constantly changing. We will let the consumer decide.”Click to continue reading »
The social web has opened the floodgates of communication, allowing users from all over the world to share knowledge, meet new people and connect with a multitude of content from breaking news to causes to movies and everything in between. Nonprofits, in particular, have met with much success harnessing the power of Twitter, Facebook and other social networks to generate awareness — and donations — for their causes, and digital entertainment, such as web series, are beginning to tap into this movement, giving fans the ability to help fund their shows. But thanks to Slava Rubin, and his service, IndieGoGo, independent filmmakers have an established turnkey solution for getting their films and documentaries increased exposure, funding and promotion.
IndieGoGo is a socially-driven platform built on the concept of crowdfunding, creating a central location where independent filmmakers can showcase their work, and fans can show their support through microdonations right on the site. And thanks to a new partnership with Snag Films, filmmakers also have a vehicle to connect viewers directly with the causes they support, giving them the ability to make their films — and a difference. In addition, IndieGoGo’s integration with social networks allows the impact of those contributions to be captured and spread virally within viewers’ various communities to spark increased awareness and donations, helping the documentaries and issues gain greater market traction to build fan bases and cause champions. Not to mention the added benefit of delivering important social and environmental topics in an emotionally resonant and compelling way through entertainment experiences that forge deep, lasting connections well after the film ends.Click to continue reading »
The Sierra Club has had it right for years: There’s no such thing as “clean coal” and all of the blather and money spent on this nebulous and mostly illusory technology is time and well, energy, that’s wasted to appease and enrich powerful coal interests.
A recent blog post from Mark Kresowik, Corporate Responsibility Representative for the Sierra Club’s Beyond Coal Campaign, calls out JP Morgan Chase, and particularly the investment bank’s CEO Jamie Dimon. Apparently Dimon talks a good game, expressing support for strong action on global warming and JPMorgan Chase’s commitment to clean-energy investments. “We try hard to be great corporate citizens,” Dimon says. “We need good policy on energy and the environment.”
But Sierra Club research has “pulled back the curtain and uncovered that his rhetoric doesn’t match his company’s action,” Kresowik says. JPMorgan Chase “is pouring billions of dollars into dirty coal plant projects – projects that would dramatically increase global warming pollution and ensure runaway global warming.”Click to continue reading »
This morning, I enjoyed a breath of fresh air from an unlikely source: a Home Depot press release. The Home Depot Foundation revealed last week that it is adding $30 million to its Partners in Sustainable Building (PSB) program to fund the construction of green Habitat for Humanity homes. PSB will provide funding and green building resources and training for the construction of an anticipated 5,000 EPA-certified sustainable Habit homes (1,500 homes in 2009 and 2010 alone). To me, this is the ultimate picture of businesses, economics, and sustainability coming together – to the benefit of lower income Americans. I also believe the long-term effect will be to dispel many myths about the feasibility and financial benefit of green building.Click to continue reading »
Las Vegas’ Strip, already world famous for its gambling, boozing, and entertainment opportunities, will soon become a leader in sustainability as well, according to a recent press release. A new luxury eco-resort called CityCenter – one of the world’s largest sustainable developments, the press release says – is in the works. Some analysts say CityCenter will not only allow the Strip to develop responsibly without sacrificing quality, it will also pave the way for sustainable growth throughout Las Vegas. Still, I wonder: Is it possible for one resort to have such a strong impact an entire city?Click to continue reading »
By Makenna Goodman, Chelsea Green Publishing
Vermont has a long history of birthing sustainable businesses. Perhaps it’s because of values seeping in from rural farms who still operate outside of the corporate world, or perhaps it’s because of local laws like the one forbidding billboards on highways (which undoubtedly stimulates smaller-scale marketing.) Whatever it may be, there are some notable companies born in Vermont that create a sustainable product, and maintain those values in their workplace to boot. What keeps them in business? What makes them successful, while still maintaining a sustainable value system? Nothing’s perfect, of course, but these guys set the bar pretty darn high.
In Montpelier, Vermont’s capital city, the local government is taking action in terms of supporting local businesses. The Montpelier Downtown Community Association started a “late summer hours” program, along with local storekeepers, as a way to stimulate not just the local economy, but ensure local business owners maximize their opportunity to get customers (especially tourists, and those in 9 to 5 crowd who may only have time to shop at night). It’s an example of the local economy working alongside local business to keep them afloat, not a Darwinian ideal of survival of the fittest—it’s based in ideas of community building. Both the local economy and the local businesses will benefit, one as a result of the other.Click to continue reading »
By Wes Muir, Director, Communications, Waste Management
When it comes to U.S. employment, these are unprecedented times for today’s working generation. With the economy in its current state of slump, finding jobs has become an ever-challenging endeavor. According to the U.S. Department of Labor, the unemployment rate across the nation just reached a staggering 9.4 percent in July 2009, making the job environment the bleakest since 1983.
But amid all of the downturn, there is one sector that continues to witness job growth: clean energy.
The global environment industry has been described by the Environmental Business Journal as growing steadily since 1970 when it was valued at approximately US$40 billion per year. The U.S. is considered the world’s largest market for environmental technologies, estimated at about US$300 billion per year. Recent growth projections in the U.S. markets has been greater then 5% annually, outpacing overall economic growth.Click to continue reading »
You have heard of a sit-in. On Labor Day, September 7, there will be 100 Eat-Ins in communities across the U.S. Organized by Slow Food USA’s Time For Lunch program, the Eat-Ins are designed to bring together people in a community who want more nutritious food in schools. The Child Nutrition Act, first enacted in 1966, governs the National School Lunch Program which provides free lunches to over 30 million children at school every day. Every four of five years the Act must be reauthorized, and the deadline for reauthorizing it is in September, hence the reason for holding Eat-Ins on Labor Day.
Slow Food USA created the Time For Lunch program to bring attention to the need for healthy food for the over 30 million children who participate in the National School Lunch Program. The Time For Lunch program asks concerned people to contact their legislators and ask them to allocate $1 more per child per day for lunch. The program also wants strong standards for food sold in vending machines, and wants the government to provide mandatory funding to teach children healthy eating habits through farm-to-school programs and school gardens.Click to continue reading »
SOS Mata Atlantica Foundation, a Brazilian non-profit organization, is currently running a TV campaign encouraging viewers to save the Atlantic rainforest by peeing in the shower. Their kid-oriented commercial shows recognizable silhouettes, from King Kong to what appears to be Gandhi (really?), reducing their water usage by, uh, making some “rain” of their own in unusual places.
What does urination location have to with saving rainforests? The group says that by avoiding one toilet flush each day, an average household can save up to 4,380 liters (1,157 gallons) of water annually. They don’t even mention the amount of toilet paper saved, or maybe they do, I don’t speak Portuguese.Click to continue reading »
Senators Jeff Bingaman (D-NM) and Olympia Snowe (R-ME) introduced a new bill Wednesday as a follow-up to the short-lived-by-design Cash for Clunker program. The bill, called The Efficient Vehicle Leadership Act of 2009 (S. 1620), would, the Senators claim, spur auto sales for the long haul by rationalizing incentives to buy fuel efficient vehicles.
The Act would create a reward program for consumers who purchase vehicles (in 2010 or later) with gas mileage exceeding that of the average overall fuel economy required for that vehicle’s class (CAFE). These consumers would receive a performance rebate, which they could claim on their tax returns or at point-of-sale (instantly, from the dealer who sold them the vehicle). Depending on the extent to which the vehicle exceeds its CAFE, the rebate could range from hundreds to thousands of dollars. Other reported advantages of the program would be that it would be self-adjusting, complementary with CAFE, market driven, and technology neutral (reliant on a continuing efficiency incentive instead of on technology-specific tax credits).
Starting in the program’s third year (2013), it would require manufacturers to pay a fuel performance fee for fuel inefficient vehicles. This fee would apply to not apply to vehicles manufactured before 2013.
Now that carrying a water bottle has long passed being the domain of the crunchy crowd, there’s another hurdle to address: Where to get good water once you’re done with that first filling you did in the morning, when you’re out there in the world. What do you do? Get it from potentially dodgy tap water? Buy another, bigger bottle of water to fill it with, defeating the original purpose?
Tapit has come up with a solution that is both supportive to those that carry bottles, and businesses we may never have found were it not for Tapit.Click to continue reading »
Although Green Project Inc. is still a start-up, it is already playing with the big dogs – in the legal arena. The Los Angeles-based “eco-friendly” ink and cartridge toner recycler is engaged in a legal battle against Epson, one of the largest inkjet manufacturers in the world. Judging from the circumstances of the lawsuit, I’ll be pulling for the underdog. I’m also hoping the case will set a standard against corporations’ bullying of smaller businesses.
Green Project sells remanufactured ink cartridges, including Epson cartridges. (Customers send empty cartridges to Green Project, which refills and resells them, thereby preventing landfill waste.) Although Epson promotes its own recycling programs, it sometimes incinerates cartridges instead of recycling them. By offering customers a guaranteed recycling process, Green Project closes the cartridge manufacturing loop. (Incidentally, because of Green Project’s recycling efforts, the value of Epson cartridges is reportedly rising.)Click to continue reading »