If you’re in the business world, here are five recent TreeHugger.com posts we think you’ll appreciate seeing. Note the rating system introduced in this post ’roundup’ to help you grab the items that mesh with your needs in product design, market development, and corporate management systems. Business “criticality” (C) and “urgency” (U) are each ranked, subjectively, on a scale of 1 through 5, with 5 being the highest, and 1 the lowest. Instructions on how to put the rankings to use are at the bottom of this post.Click to continue reading »
TriplePundit: Reporting on the Triple Bottom Line & Sustainable Business News
Globalization has long gotten a bad rap. And for good reason. So many companies arrogantly decide that, one way or another, what they create will become what people desire, unaltered, in countries around the world. And in many cases, it’s worked, homogenizing cultures, at least on an aesthetic level, with no real benefit to the people on an economic or environmental level. It’s largely pop culture crap that ends up adding to landfills when done.
What if globalization could be flipped on its head, taking a business model and localizing it wherever it is, glocalizing if you will? That’s what we’re attempting to do with our upcoming launch in the UK in September together with Kraft UK. Customizing a business to be culturally sensitive and appropriate in other countries is nothing new, but what might be new is to what depth it’s being done here.
On a surface level, we are replicating what we’ve succeeded in doing here in the US – collecting waste with the help of the public and companies, and upcycling it into both product packaging as is, repurposed, and entirely new executions by turning layers of material into sewable fabric.
But things differ vastly from there.Click to continue reading »
Recently I covered the launch of the Going Green Film Festival, spotlighting sustainable cinema and filmmaking practices that preserve and protect the environment. The first of its kind, it’s shining a light on Green Hollywood, and bringing this important category to the foreground, right down to their advertising. Literally.
Building on the festival’s slogan of “Rethink, Replenish, Recommit,” David Dibble, an LA-based filmmaker and his crew are re-enacting the wild, wild west. With an eco-conscious marshal. “It’s a typical high-noon Clint Eastwood situation, where you’ve got a marshal and a bad guy’s coming into town,” Dibble said. But in this town, the outlaws recycle.Click to continue reading »
Greg Andeck manages Corporate Partnerships for the EDF Innovation Exchange, a dynamic global network facilitating the widespread adoption of environmental innovation in business. The EDF Innovation Exchange is also a 3p sponsor.
The world’s leading companies all conduct extensive research to determine what their customers want and how they want it. Whether they hire firms like Synovate or Millward Brown, or do consumer research in-house, companies know the value of crafting products that fit their customers’ needs and desires.
This is why it’s so perplexing that companies don’t do the same when developing substantive sustainability strategies. All too often, companies launch campaigns that are later accused of greenwashing or limit their efforts to indirect efficiency improvements, when it’s their core product that really needs the greening. It turns out that by paying more attention to their customers, companies can unlock solutions for true environmental innovation and get richly rewarded for doing so.Click to continue reading »
In about six weeks, composting will be more than just typical in San Francisco; it will be mandated by law as well. Under a new law, the city’s residents and businesses must compost all food scraps or risk paying fines. But according to a recent SF Gate article, although the law has yet to be implemented, San Franciscans are already rising to the challenge, composting 15 percent more material than they did just a few months ago.Click to continue reading »
Good news from the world of (at least increasingly) sustainable business growth: AAA Northern California, Nevada & Utah (AAA NCNU) is expanding, and expanding (at least partially) sustainably. The company recently partnered with IBM to design and build AAA NCNU’s new energy efficient data center, in keeping with AAA’s technology requirements.Click to continue reading »
The BBC recently reported good news for the typically strained environmental relations between the U.S. and China. Although the two countries are among the world’s top polluters, and although each seems to expect concessions the other isn’t willing to give (in terms of greenhouse gas legislation), a U.S. energy firm and China recently signed a huge solar power deal. Could the deal signal the turning over of a new leaf in the countries’ approaches to climate change?Click to continue reading »
Answer: a lot.
According to the Energy Information Agency, the planet uses 500 quadrillion btus of energy every year, and that number is expected to rise to 678 quadrillion in twenty years. Starting with those figures, and then a lot of back-of-an-envelope math, Land Art Generator Initiative has mapped the surface area required to provide the entire planet’s energy from the sun in 2030. They also did one for off-shore wind generation.
The end calculation was 191,817 square miles (496,805 square km) of land for solar panels, spread around the world. For wind it comes to 11,748,294 5 MW capacity turbines covering 5874147 square miles off-shore.
More Silly Math
The problem with these sorts of rough estimates is just how rough they are. As numerous comments point out, Land Art’s figures do not take into account power loss through transmission, or other inefficiencies. One way to check their math is to look at actual projects on the ground and see how they measure up to the figures being bandied about.Click to continue reading »
A recent article in Time magazine touted the need for sustainable agriculture. Calling the American food system “energy intensive,” the article predicted that “our industrial style of food production will end sooner or later.” The article also cited the consequences if American agriculture does not become sustainable: eroded farmland, antibiotic-resistant germs, and increasing health costs.
Another weekly news magazine, U.S. News & World Report, recently contained an article about sustainable agriculture. The article mentioned a study by the Technische Universitaet Muenchen which created a “new indicator model” to assess the sustainability of farms. Professor Kurt-Juergen Huelsbergen from the Organic Farming and Crop Production Systems at the Technische Universitaet Muenchen said that farmers who want to practice sustainable agriculture “need a solid basis for their decision-making.”Click to continue reading »
Leave it to the Scots to find ways to get energy out of whiskey.
If you like your whiskey neat or even if you don’t this is pretty neat — Helius Energy Plc and the Combination of Rothes Distillers (CoRD) formed a joint venture known as Helius CoRDe, which will build and operate a biomass energy plant using whiskey distillery by-products.
The proposed £50 million ($82.7 million) project would reduce the carbon footprint of the whiskey industry on the Scottish island of Speyside.
The plant will use whiskey distillery by-products to fuel a 7.2-megawatt GreenSwitch biomass combined heat and power plant (CHP) and a GreenFields plant that will turn the liquid co-product of whiskey production, known as Pot Ale, into a concentrated organic fertilizer and an animal feed for use by local farmers.
Helius CoRDe will be responsible for the financing, construction and operation of the new plant. The project could save more than 20,000 tons of carbon dioxide each year when compared to CoRD’s current energy use, the distillers say.Click to continue reading »
Underlying the general excitement of 700,000 fans that populate the two-week 2009 US Open – Elite Athlete Eye Candy! Unseeded Player Dreams! Open Seating Options! – is the USTA’s ongoing, long-term commitment to greening its enterprise.
What’s the sweet spot? According to Rita Garza, Senior Director of Corporate Relations, USTA, “Outdoor tennis and a concern for the environment is a natural fit. We’re just making the connection.” 2009 marks year two of the center-wide greening initiative and the USTA’s operational strategy takes a strong external and internal approach in an number of obvious and behind the scenes ways.
Walking through grounds of the USTA’s Billie Jean King National Tennis Center – the world’s largest outdoor tennis facility – it’s hard to miss the 500 blue recycling bins, one to partner with each conventional garbage can around the 42-acre campus.Click to continue reading »
With the failures of the Kimberley Process Certification Scheme (KPCS), as evidenced by ongoing human rights abuses in Zimbabwe, pressure is building for mining and jewelry companies to become transparent, accountable, and fair. But will the new certification systems be credible?
At this year’s Fair Trade Diamond Conference in Las Vegas, discussion of competing certification systems was rigorous. At one table sat a representative from the Responsible Jewellery Council (RJC); at another sat a representative from the Alliance for Responsible Mining (ARM). Both organizations are establishing vital new standards for socially responsible—or in ARM’s case Fair Trade—gems and precious metals. But their divergent approaches highlight the importance of involving local stakeholders in creating standards that are effective and credible.
RJC, a participant in the United Nations Global Compact initiative, has nearly completed its standards for certification of large-scale mining operations and is seeking input from civil society mining organizations that promote social and environmental justice. RJC standards would require sensible practices like protecting ecosystem biodiversity and ensuring that “the interests and development aspirations of affected communities are considered.”Click to continue reading »
Congress’ debate over health care reform could slow the passage of climate legislation, since, practically speaking, lawmakers must choose one battle over the other for now. This lag could potentially jeopardize the success of December’s UN Climate Change Conference, the Wall Street Journal reports.
President Obama will plead his case on health care to Congress this week. Accordingly, Majority Leader (Democrat) Harry Reid has pushed deciding on the climate bill to the end of this year – a deadline that will allow Democrats to determine whether they have enough political strength left over from the health care battle to fight for the climate bill’s passage. The deadline could be pushed back even further if the health care debate drags on into the 2010 congressional midterm elections.Click to continue reading »
I’m sure the Internet has its fair share of wackos trying to prove that global warming is not human-made nor dangerous. But I’m going to focus on this one, because he’s just so adorable.
His reasoning: Plants Need Co2. Therefore, how could CO2 be a pollutant? In fact, he’s so emphatic about this that he named his organization just that: “Plants Need CO2”
The mission of this 501(c)(3) nonprofit? “To educate the public on the positive effects of additional atmospheric CO2 and help prevent the inadvertent negative impact to human, plant and animal life if we reduce CO2.”
Yes, we all learned in 3rd grade biology that plants breathe in CO2. This does not mean that it’s not a pollutant.Click to continue reading »