Net Impact, a group of future and current leaders who use business to create positive change invited student and professional members to compete in the annual Net Impact Green Challenge. The task: to use their business skills to reduce their organization’s environmental footprint. Graphic Designer Naomi Pearson set out to create a Green Audit for Environmental Graphic Designers. Here is her story:
The following is a breakdown of the steps I took to implement a Green Audit for Environmental Graphic Designers. The steps are organized to illustrate the process, progression, and impact of the effort as specified by Net Impact’s Green Challenge Criteria.
As an Environmental Graphic Designer and Manager of Sustainable Design, I began this project by looking for a way to distill the sustainable design research and information I had been gathering. My goal was to create an easy to use checklist guide for graphic designers based on the life cycle analysis of projects such as wayfinding signage, exhibits, information kiosks, and large scale super graphics.
By breaking down and simplifying the life cycle stages of projects, I was able to plug in the many different bits and pieces of information I’d collected. I plugged in information such as materials with recyclable content, low VOC (volatile organic compound) production processes, and by-product waste practices. Following are examples of checklist considerations: eco-conscious disposal of vapors, chemicals, scraps, maximize sheet material dimensions (minimizing scrap waste) and product shipment with minimal, eco – friendly packaging. Click to continue reading »