Triple Pundit
Serving people, planet and profit: An 'integrated bottom-line' approach to looking at business for entrepreneurs, activists, and decision makers
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3pWelcome to Triple Pundit. Economy, environment, and society are interdependent. For too long business has thought of itself as separate. We aim to change that. If you would like to contribute by becoming a columnist or simply have some ideas to share,
sb2008.gif3P is excited to be attending the 2008 Sustainable Brands conference in Monterey, CA this June. If you are responsible for your company's brand or sustainability strategy, there is no more important conference to attend this year. Please register for the conference here, and we'll see you there.


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Triple Pundit's main contributors are Shannon Arvizu, Andrew Burger, Tom Schueneman, Nick Aster, Ryan Mickle, Matthew Lewis & William Shutkin.
Other current and past contributors include Pablo Paster, Paul Smith, Janice Neitzel, Sheila Samuelson, Joe Madden, Sarah Lozanova, Todd English, Steven Puma, and more.


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Dated Archives

Corporate Evolution: in Depth

May 16, 2008

Companies Show Improvement in Climate Footprint - With a Long Road Still Ahead

Climate Counts releases their second annual scorecardClimateCounts.org, a non-profit organization funded by Stonyfield Farm, has a mission to “bring consumers and companies together in the fight against global climate change”. The principal tool used to achieve that is the Climate Counts Company Scorecard rating the “climate commitment” of 60 major corporations across 9 industry sectors. In collaboration with Clean Air-Cool Planet, ClimateCounts released their first annual scorecard last year.

ClimateCounts determines if a company is stuck, starting, or striding toward climate responsibilityThe scorecard, based on 22 criteria (pdf), showed if a company was “stuck”, “starting”, or “striding” toward climate responsibility.

Last week ClimateCounts released their second annual scorecard showing that, overall, businesses have improved since one year ago. The average company score rose 22%, or a 39 out of 100 (0 = really [really] bad; 100 = phenomenal (to which no company comes close).

Some companies are a bit cool to the whole idea behind ClimateCounts. Amazon, who managed to pull their score from a zero all the way up to a blistering high of five, shrugs off the rating, citing “significant progress” in reducing their carbon footprint. (five being infinitely better than zero).

Companies like Google, who has pledged to become carbon neutral, showed a bit more enthusiasm for the project, and rightly so, rising 38 points from last year to 55.

A breakdown by ranking shows Nike at the top with an 82 and Wendy’s International in a dead heat for last place with Jones Apparel Group, Darden Restaurants, and Burger King, all scoring zero.

Corporate Evolution: Archives

Voluntary GHG Program in Brazil

The World Business Council for Sustainable Development (WBCSD) yesterday announced the implementation of a GHG program in Brazil. The 'Brazil...[read more]

» hhenderson | May 14, 2008

Brown Continues Getting Greener: Telematics Helps UPS Squeeze Out Higher Efficiencies and Increased Safety

Think back to when you actually saw a UPS truck sitting at a crowded intersection waiting to turn left. Depending...[read more]

» Tom Schueneman | May 7, 2008

Keen and Consciousness

I’m as jaded as the next guy when it comes to companies touting their green chops but, on closer inspection,...[read more]

» William Shutkin | May 7, 2008

Business Call to Action Day - TODAY

Today, a dozen companies will reveal plans to implement business expertise, including the use of their technology and innovations to...[read more]

» hhenderson | May 6, 2008

Latin America: profitable business and sustainable development through inclusiveness

Lately our news feeds about the business sector, government and development activities in Latin America have painted a stark picture;...[read more]

» hhenderson | May 6, 2008

KKRED: A Triple Double?

The buyout firm Kohlberg Kravis Roberts last week announced a new partnership with Environmental Defense to help measure the environmental...[read more]

» William Shutkin | May 5, 2008

General Motors' Quest to Become "Green Motors"

On Thursday, Rick Wagoner, Chairman and CEO of General Motors came to San Francisco to speak about the future of...[read more]

» Ryan Mickle | May 5, 2008

CDP, Supply Chains, Emissions and Climate Change

Leading multinational manufacturers, members of the Carbon Disclosure Project’s Supply Chain Leadership Council, announced the results of their initial survey and effort to promote greenhouse gas emissions reporting and reduction throughout their supply chain networks.[read more]

» Andrew Burger | May 1, 2008

What is Responsible Business, Really? Perspectives from Stonyfield Farms and Clif Bar Founders

Tuesday night, sustainability leaders from all over the Bay Area made their way to the Berkeley facility of Clif Bar...[read more]

» Ryan Mickle | May 1, 2008

Climate Change: You Don't Have to Believe It, But You Still Need to Plan For It

On the one hand climate change portends nothing less than the cataclysmic end of civilization as we know it. On...[read more]

» Tom Schueneman | April 25, 2008

Organizations’ Environmental Activities Impact Employees

Research by the Kenexa Corp. indicates that organizations’ environmental activities and records can significantly influence the views employees’ and potential hires have about managements’ credibility, trustworthiness, and ability to manage and lead, as well as workers’ job satisfaction and employee retention.[read more]

» Andrew Burger | April 23, 2008

Ford Motor Bows to Shareholder Pressure - Outlines Plan to Reduce Greenhouse Gas Emissions

In an example of the power shareholder activism, Ford Motor Company has made public their plan to reduce greenhouse gas emissions...[read more]

» Tom Schueneman | April 18, 2008

Will Corporate Greening Reverse in a Recession?

How would a recession impact current trends in business sustainability? Would green initiatives be cut if companies suffered from...[read more]

» Shannon Arvizu | April 14, 2008

Paylocity: Making Green Happen Internally

In June of 2006 Paylocity moved it's business into a new office and the employees were surprised to find...[read more]

» Lexington Blood | April 11, 2008

Taking the "Green Management Oath"

Those of us in the "people, planet, profits" field recognize the wide variety of stakeholders whose lives are impacted...[read more]

» Shannon Arvizu | April 10, 2008

Dell Headquarters Powered With Green Energy

It was announced yesterday that Dell Computer’s 2.1 million-square-foot headquarters in Round Rock, Texas is now powered entirely with renewable...[read more]

» Tom Schueneman | April 4, 2008

Sustainability Below the Surface: Sustainable Brands Conference This June in Beautiful Monterey

The Sustainable Brands Conference is coming to Monterey California this June 2nd to the 5th at the Hyatt Regency. Innovators, entrepreneurs,...[read more]

» Tom Schueneman | March 26, 2008

What Wal-Mart and Kermit Have in Common: It's Not Easy Being Green

And if you were to ask Lee Scott, Wal-Mart’s CEO, he’d say Wal-Mart isn’t green at all – which doesn’t seem...[read more]

» Tom Schueneman | March 21, 2008

Can the Green Corporation Credibility Gap Be Bridged?

Public skepticism and mistrust of businesses’ efforts to “go green” not only pose problems for corporations making honest, substantive efforts to do so, they pose significant obstacles for the type of local-to-globally coordinated efforts necessary to mitigate climate change and enhance energy security. Bridging this credibility gap was the subject of a recent GreenPepper “Eco-Concerns” survey. [read more]

» Andrew Burger | March 21, 2008

Merrill Lynch Partners with CDP to Boost Carbon Accounting, Disclosure

The Carbon Disclosure Project and Merrill Lynch & Co. have joined in a three-year global partnership that aims to spur wider adoption of corporate carbon accounting and disclosure standards and help channel investment $$$ into carbon and greenhouse gas reduction projects. [read more]

» Andrew Burger | March 19, 2008

British Retailer Continues Green Plan Despite Hard Times

Let's say you're a progressive company dedicated to sustainability principles. Suddenly, your company hits a rough spot financially. Of course,...[read more]

» Shannon Arvizu | March 6, 2008

Public & Private Sector Renewable Energy Leaders to Gather in D.C.

At the invitation of the U.S. government, public and private sector leaders will be gathering in Washington D.C. early March for WIREC 2008, the Washington International Renewable Energy Conference. The third such event, organizers are busy lining up voluntary pledges from participants to promote and foster renewable energy, which are to be collected and publicly released as the Washington International Action Plan.[read more]

» Andrew Burger | February 28, 2008

Communicating Sustainability Effectively Within the Workplace

As leaders in the corporate sustainability movement, it is important to be able to share our ideas with others...[read more]

» Shannon Arvizu | February 25, 2008


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