A new conversation for business.
The headline above is from Sunday's Milwaukee Journal Sentinel in celebration of Bike to Work Week, which started today. The gist of the article is what I like best - it's not just a celebration of biking and all it's benefits - it's a celebration of companies (including Northwestern Mutual Life) who have made strides to offer locker rooms, showers, financial incentives and more to encourage employees to bike to work on a regular basis.
The general consensus is that cycling to work makes for happier, healthier employees for a very low price. Ride on!
(image from belfast.co.uk)
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