Shell Oil's chariman, Lord Oxburgh, has repeatedly taking steps to acknowledge the seriousness of the global environment that are unprecidented among his peers. A Sunday Telegraph article (reproduced here) quotes him:

We are going to find, on a 50-year timescale, much easier ways of meeting energy needs than extracting fossil fuels from the ground. We may not get anywhere near exhausting fossil fuel resources, as a combination of environmental and price pressures and new technologies make alternatives much more attractive

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