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Ryan Mickle

Ryan is a San Diego native, social entrepreneur, and consultant. He writes about worldchanging business–those that leave society and the world better off with everything that they do–and incorporating the same values into our lives to find balance and fulfillment.

After studying economics at Berkeley, he ventured across the San Francisco bay to work on the Pacific Exchange, stumbling down Bush Street before the sun rose, and then relocated to southern California, where did finance and employee engagement work for Boeing. In 2005, he was then recruited to join an accomplished team of consultants, with whom he designed and implemented organizational and process changes for a publicly-traded pharmaceutical company. After years of reaching measurable success and little fulfillment, Ryan set off with Rod Ebrahimi to begin his journey as a social entrepreneur, launching dotherightthing.com, the the world's first site to let the world collaboratively rank companies based on their social and environmental performance. The site was featured in the NY Times, SF Chronicle, as well as hundreds of blogs. Today, Ryan works with pioneeringly responsible companies to put the "social" back in corporate social responsibility (CSR), by enabling conversations with stakeholders online. Ryan enjoys traveling, running until it hurts, Bikram yoga, cooking, and working hard to make a positive impact on people.

To contact Ryan directly, email him at ryan at triplepundit.com

Thanks for the photo, Terry Chay

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Ryan's Latest Posts:

August 27, 2008

Is IBM Greenwashing the US Open?

uso_green_00000g1.gifIBM made a respectable but surprising move when it sold off its PC hardware business in 2004 to focus on higher margin services such as consulting. In July, the information technology company even added corporate social responsibility (CSR) to its consulting services lineup. Yet, for a company that is endeavoring to help its clients understand and respond to their consumers' concerns about the impacts of their activities on the environment and society, some might argue that IBM still has much to learn itself. In an announcement made this morning, IBM celebrated its energy conserving technology approach for USOpen.org, which will enable fans to get close to the action without putting their laptops aside. With USOpen.org, the event will hop on the bandwagon of highly publicized events that are creating deeper experiences for fans than those possible with their TVs and remote controls, such as those of the NCAA Final Four and the 2008 Olympics, which arguably failed to meet online watchers' expectations.

The IBM-powered US Open site will offer real time stats, personalized views so you can track your five favorite players, and even a widget for Facebook (and iGoogle and Yahoo! for those of you whose employers block the popular social networking site). But behind all of the company's claims of energy reduction percentages and cooling demand cuts is a lot of celebration about six servers. That's right, six servers. Google has about two dozen data centers with hundreds of thousands of servers in each. While the temptation to attempt to stir up some green press for IBM may have been great, it should have been resisted.

continued

» Ryan Mickle | Discuss this topic (1) | More » Greenwashing

Archives

New Apple iPhone 3G to arrive in Green Packaging

It's faster, it's cheaper, it's just as beautiful, and now it's greener--at least its packaging is. Apple, the same company...[read more]

» Ryan Mickle | June 30, 2008

Icerocks: Hermetically packaged ice cubes. This must be a joke.

As many consumers continue to question the impact of their bottled water guilty pleasures, somehow a company called the Water...[read more]

» Ryan Mickle | June 25, 2008

Dole's Visit the Farm: Friend Your Ecuadorian Banana Farmer on Facebook, Almost

Over the past couple days, executives from many of the world's largest companies converged with those of companies like Seventh...[read more]

» Ryan Mickle | June 6, 2008

Air Travel Emissions Worse Than Predicted

According to Wired, "forget everything you've heard about airlines and CO2 emissions. The news is much worse than anyone thought."...[read more]

» Ryan Mickle | May 8, 2008

General Motors' Quest to Become "Green Motors"

On Thursday, Rick Wagoner, Chairman and CEO of General Motors came to San Francisco to speak about the future of...[read more]

» Ryan Mickle | May 5, 2008

What is Responsible Business, Really? Perspectives from Stonyfield Farms and Clif Bar Founders

Tuesday night, sustainability leaders from all over the Bay Area made their way to the Berkeley facility of Clif Bar...[read more]

» Ryan Mickle | May 1, 2008

Beyond Green: Adam Werbach and BLUE, Sustainability or Self Help?

After four years of heads down work to find answers where it appeared that only questions existed, Adam Werbach followed...[read more]

» Ryan Mickle | April 21, 2008





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