Video: Diana Sánchez of Savvy – Marketing for Good Talks Diversity at NI14

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“Sustainability is a worldwide issue. It’s something that every person on the planet should be aware of,” Diana Sánchez, CEO and co-founder of Savvy – Marketing for Good, said at the 2014 Net Impact conference in Minneapolis last month.

“And, well, the world is a diverse place, so when we talk about sustainability and diversity everyone should be involved to tackle the same issues.”

As part of our Talking Diversity video series, Sanchez, who is originally from Mexico City, goes on to describe why companies should care about diversity and how it can help them with innovation and longevity.

Diana Sánchez is CEO and Co-Founder of Savvy – Marketing for Good. Diana was born in Mexico City where she started her career in marketing and communications. She holds a B.A. in Marketing from Universidad Anáhuac México Norte and recently completed a Masters of Social Entrepreneurship from Hult International Business School campus San Francisco. Her experience includes: development and operation of marketing campaigns for global brands, project management, and business development. Diana has worked in Mexico and the U.S., with global for-profit and non-profit organizations such as Net Impact, P&G, Impact Hub, and Hult Prize among many others.

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

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