bill roth

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3 Drivers That Will Push Sustainability into an Investment Megatrend in 2013

Three drivers are pushing sustainability into an investment megatrend in 2013: financial investigation, c-suite focus on sustainability, and consumers that are now demanding…
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Fiscal Cliff Solution: Tax Problems, Not People

We all win from a sustainable approach to designing a fiscal cliff solution.
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Sustainable Fiscal Cliff Solutions

The sustainable solution our country desperately needs is a system that taxes problems while not taxing solutions that can restore our jobs, economy…
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Black Friday: What We Buy Defines Us

Seventy percent of the United States’ Gross Domestic Product (GDP) is based on household consumption. In comparison, household consumption in China represents only…
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Despite Increased U.S. Oil Production, Pump Prices Continue to Rise

The International Energy Agency (IEA) World Energy Outlook for 2012 has received tremendous media attention by forecasting that the U.S. is poised to…
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Walmart: “You Shouldn’t Have to Pay More for Sustainability”

Walmart has embraced making sustainability price-competitive.
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Four Steps For Growing Sales Through Corporate Social Responsibility

Bill Roth interviews Executive Vice President Jonathan Yohannan of Cone Communications about the latest survey by Cone Communications, Corporate Social Return Trend Tracker.
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Sandy Batters Northeast, Continued Media Silence on Climate Change as a Factor

Even as Hurricane Sandy batters the northeast and the media reflects on it and other recent super storms, no one is talking about…
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How to Become A Walmart Green Supplier

The requirements for becoming a Walmart supplier are changing as the company continues to embed sustainability into their core processes. This opens up…
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Chipotle’s Secret Green Sauce For Winning Customers

Chipotle is showing amazing growth in these tough economic times. In addition to selling healthier food that tastes good at a competitive price…
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Chipotle: Good Food Wins

The environmental, financial and human costs of cheap food are becoming frighteningly high. Pioneers like Chipotle are showing customers that good food can…
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Caesars Entertainment’s Sustainability Best Practices

The bottom line for business is that sustainability has to contribute to the bottom line. Caesars Entertainment provides a compelling case study that…
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Practically Green and Gamification: Making Change Fun, Engaging And Sustainable

Exclusive interview with Practically Green CEO Susan Hunt Stevens on using gamification techniques to motivate work associate behavior changes.
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Best Practices That Motivate Work Associates And Customers To Go Green

How to motivate customers and employees to change their behavior to align with sustainable best practices is a major business challenge. There are…
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Four Green Travel Business Best Practices

Businesses spend $230 billion on travel. Traveling to customers and key suppliers is good business, but the challenge is how to travel and…
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