The Business Case for Sustainability

Building evidence for financial ROI

Those of us who intuitively care about the idea of “sustainability” have no problem feeling good about it. It just feels like the right thing to do.

But at the end of the day, we need to convince hard nosed business practitioners that there is a benefit to investing time and money in sustainability initiatives. In the past few years more and more companies have begin taking sustainability seriously and are even benefiting financially from sustainable business practices.

The articles on this page outline some of the best examples.

How Social Consciousness Can Drive Financial Success

Doing good and generating attractive returns don’t have to be mutually exclusive. Combining social justice with financial return can have many far-reaching implications.…

Policy Points: 5 Steps to Make Government Encourage Business as Force for Good

The incoming administration is looking to be "business-friendly." But what about the needs of socially responsible businesses? If you strive to run your…

Motivating Employees in the New Year: Three Tips to Increase Participation in Sustainability Programs

The new year presents a great opportunity to hit refresh on your company’s sustainability goals and allows employees to re-prioritize their sustainability habits.…

Four Economic Reforms that Can Save the Environment

We shouldn’t rate ourselves by GDP growth, but by sustainable increases in human wellbeing. Four relatively simple reforms will transform how our economies…

Is This the End of the Charity Gala?

As millennials flood the workplace seeking more hands-on engagement with community organizations, the traditional charity gala is quickly becoming a relic of "old…

Let’s Quit Obsessing Over the Business Case for Corporate Sustainability

Are we taking the right approach when we focus solely on the business case for sustainability? Should we inject a bit more balance…

Why Being Bold is Not Enough When it Comes to Sustainability

While companies seem to be moving forward, the challenges we face advance much faster in the other direction, 3p correspondent Raz Godelnik said…

What We Expect: Climate Impacts from a Trump Administration

Donald Trump's election comes at a time where the world needs more engagement in climate policy, not less. Here are some impacts we…

Volcom’s Sustainability Initiative Turns Fishing Nets into Bikinis

Lost fishing nets are a dangerous threat to fish, marine mammals, sea turtles and other types of marine life that become entangled in…

It’s a Brave New World for Sustainability Professionals

Last week, a group of business leaders sat down to talk about corporate climate commitments at BSR 2016. But their comments highlighted an…

The Science-Based Business Case for Addressing Climate Change

James Donovan, CEO of impact investing firm ADEC Innovations, makes the business case for strong corporate action around climate change and the U.N.…

At BSR 2016, Business Leaders Make the Case for Climate Action

Climate action is no longer about philanthropy or social responsibility; it is good business sense, company executives said at the BSR conference in…

‘Green Giants’ Prove That Sustainability Sells

In her new book, "Green Giants," Freya Williams makes the business case for sustainability and profiles nine companies with green products that achieve…

There’s Big Money in Sustainable Food and Agriculture Investments

The food and agriculture industry could create $2.3 trillion a year by 2030 for companies with stakes in sustainable business models, according to…

After Trump Tax Fiasco, Time for a New Kind of Corporation?

Donald Trump's recent statements about tax liability and fiduciary obligation highlights what's wrong with corporate law.