changing consumer behavior

4 Ways to Educate Consumers Without Being Preachy

TriplePundit sat down with Sandra Stumbaugh, VP of communications for Fair Trade USA, and Justin Dillon, CEO of Made in A Free World,…

What Happens to Donated Clothing?

Americans embrace recycling household waste, yet unwanted clothing is commonly discarded. Many ask: What happens to my donated clothes, and why should I…

Education and Awareness Crucial to Stop Landfills from Becoming Laundry Piles

More than 90 percent of old clothing can be reused or recycled, but most North Americans don't know this, a Savers survey found.…

This Strawberry Ad About Food Waste Gives Us All The Feels

The oddly emotional campaign sheds light on the sad reality that more than 40 percent of all food purchased in the U.S. each…

How Behavioral Economics Impacts You and Our Planet

A look at how America reacted to the 1974 oil embargo shows we are repeating history.

Will California TOU Pricing Create a Consumer Revolt or Technology Revolution?

Starting in 2019 the state’s three investor owned utilities will launch Time Of Use (TOU) pricing for residential consumers. Will residential customers respond…

Organics, Sustainability and the Environment: Where Does the Buck Stop?

Protecting our beautiful world and environment for future generations is the responsibility of all of us. We the people, the companies and the…

Not Just Bubble Wrap: Sealed Air’s Diverse Food Care Program

It's been more than a half-century since Bubble Wrap was created and we're still fascinated with it. Its creator, Sealed Air is too,…

Less Meat Consumption Critical to Achieve Global Climate Goals

Chatham House, the London-based independent policy institute, released a report this week that insists reducing meat consumption is crucial if the world is…

Food Waste Numbers Improve, Slowly

The Natural Resources Defense Counsel shocked the nation in 2012 when it released its report, 'Wasted: How America is Losing Up to 40…

The Psychological Barriers to Sustainable Living

Based on logic, the arguments are solid: Change our behavior today to preserve current living conditions for future generations. So, what’s stopping us…

Want to Create Real Change? Start By Making Sustainability Cool

Futerra recently co-published a guide for Selling Sustainability, offering a framework for marketers struggling with the challenge of making sustainability desirable. That’s nice…

Adobe Helps Customers Ditch Paper Waste

How does a business help customers be more sustainable? One business that's answering this question is Adobe, which helps its customers ditch paperwork.

San Francisco Startup Aims to Disrupt Plastics Recycling System

Puretergent wants to turn the conventional plastic bottle on its head. The company has come up with a bottle-less method of dispensing "green"…

Finding a Narrative: ‘Sustainability’ Doesn’t Mean Anything Real to Consumers

Last week at the Sustainable Brands conference in San Diego, gDiapers CEO, Jason Graham-Nye said: “I think sustainability is like fight club. The…