Coca Cola
Coca Cola
Our latest related articles:
About two years ago Bloom Energy revealed its top secret “Bloom Box” fuel cell system and immediately created an incredible buzz around it. It was amazing to see how much hype was created around what the company described as “a new class of distributed power generator, producing clean, reliable, affordable electricity at the customer site.” For a while, it seemed that there was nothing more exciting than Bloom’s fuel cells that presented a promise to change the world someday. So what happened with Bloom Energy since then? Was the hype justified?
As we try to repair our economy, build consumer trust and confidence and address looming future climate concerns, it will take the combined perspectives and efforts of the business and NGO sectors to move us forward.
Corporations, Triple Bottom Line, and how Local is the new Global
If you were wondering what would be the next stop in the journey of businesses to identify their impacts and dependencies on ecosystem services, you got an answer earlier this week. After disclosing their carbon and water footprints, companies are moving now to disclose their forest footprint. Why they do it? Are these companies becoming the new treehuggers?
It’s never dull at Coca-Cola. The company didn’t have much time to recover from its white polar bear can campaign fiasco and the accusations it tried to stop a ban on sales of disposable plastic water bottles in the Grand Canyon National Park before a new crisis arose. This time the negative attention concerns Coca-Cola’s presence in [...]
If you’re looking for good news for the holiday season, we’ve got something for you. The proposed ban on sales of disposable plastic water bottles in the Grand Canyon National Park, which had been abruptly shelved last year following alleged pressure from Coca-Cola is now moving forward and would take effect next year. One of [...]
In its early iteration, Coca-Cola was marketed as a way to cure ailments and inspire social dialogue. “Dr. Pemberton created Coke as a headache tonic,” tells Bea Perez, Coca-Cola’s new Chief Sustainability Officer. Today, the Coca-Cola Company is trying to address a larger infirmity: the world’s water supply. “Water is a business essential for Coca [...]
Oh, if only polar bears weren’t white. I guess that was one of the thoughts that went through the minds of Coca-Cola executives, while putting the kibosh on the company’s special holiday white cans due to customer uproar. These cans were part of a joint campaign Coca-Cola initiated with WWF aiming “to raise awareness and [...]
Several studies show that minority parents are more likely to give their children bottled water. A study by the department of pediatrics at the Medical College of Wisconsin found that African American and Latino families are three times more likely to give their children only bottled water as compared to white families. The Archives of [...]
Coca-Cola made headlines earlier this month after announcing a plan to collect and recycle all the 60 million plastic bottles that are expected to be consumed during the London 2012 Olympics. Another positive mention came from the UK-based NGO Carbon Trust, which announced that Coca-Cola Enterprises (CCE) earned the highest score ever recorded for carbon [...]
Last week at the 2011 Net Impact Conference, many attendees were questioning certain operational aspects of the conference. In an effort to better understand the decision-making behind the event, I asked Maggie Davies, Net Impact’s Deputy Director, to shed some light on these issues. Immersed in post-conference wrap-up, Davies made some time to answer me via email. Here’s what she had to say:
Along with making significant reductions in energy and water losses, multinational beverages giant Coca-Cola Enterprises announced that waste from all its UK plants will be zero. Coca-Cola senior management gathered at the company’s Sidcup plant on the border of London and Kent to publicly present and celebrate this milestone in making its operations more sustainable, as well as mark the plant’s 50th anniversary.
PepsiCo told Business Green it will launch a sustainable agricultural initiative next year. Dan Bena, director of sustainable development for PepsiCo, said the global soft drinks company will build on work the auditing firm Validus is currently doing. “The study is designed to help PespiCo measure the social return on investments (ROI) and put a financial [...]
The following is part of a series by our friends at CSRHub (a 3p sponsor) – offering free sustainability and corporate social responsibility ratings on over 5,000 of the world’s largest publicly traded companies. 3p readers get 40% off CSRHub’s professional subscriptions with promo code “TP40.” By Carol Pierson Holding Americans are both addicted to [...]
You know Coca-Cola. But do you? What consumer doesn’t recognize the distinctive red and white Coca-Cola logo as the most popular soft drink in the world? Would you be surprised to know that Pepsi is no longer number two, having been displaced by Diet Coke? Would you be further surprised to learn that Coca-Cola sells [...]
In a clear case of high bar-setting, earlier this year the U.S. Department of Energy kicked off its National Clean Fleets Partnership with a select group of official partners: AT&T, FedEx, PepsiCo, UPS and Verizon. The program aims to reduce diesel and gasoline pollution from fleet vehicles, and with these global A-listers on board others [...]
This past week I had the privilege of attending the American Society for Quality (ASQ) inaugural Pathways to Corporate Social Responsibility Conference in San Francisco, where the quality side of business broke bread with corporate social responsibility (CSR) gurus to expound upon their synergies and determine how to move forward in unison.
This post is part of a blogging series by marketing students at the Presidio Graduate School’s MBA program. You can follow along here. By Marasie Schumacher Just over a year has passed since the 2010 Haiti earthquake, and we rarely hear about it anymore in the news. Instead we are bombarded with the latest images [...]
For many companies, sustainability is far more than just a feel-good gloss, it’s the very essence of the business itself. Agriculture come to mind, of course, as does the bottling industry, fishing industry, and other sectors that depend on reliable, good quality ecosystems. However, when it comes to justifying an investment in natural resource preservation, [...]
Recent Comments