Online: Apr 23
Twitter Chat with General Mills
Join TriplePundit & CSRwire for a Twitter Chat with General Mills about its 2014 CSR report on April 23rd at 12pm PT / 3pm ET. #GenMillsSusty Register here.
Employee engagement, also called worker engagement, and a subset of stakeholder engagement is longstanding concept in business management. The theory is that when employees are engaged in the company’s activities, they’ll work a lot harder, which will ultimately benefit the company.
In sustainability circles, we talk about employees as one of the key stakeholders in an organization. We engage stakeholders because their feedback can provide insight into the core values of the company and the core sustainability issues facing the company. When employees are engaged, and their ideas are being implemented, it makes it much easier for sustainability initiatives to succeed.