Google: CSR & Sustainability News

Google Inc. is an American multinational Internet and software corporation specialized in Internet search, cloud computing, and advertising technologies. Google was first incorporated as a privately held company on September 4, 1998, and its initial public offering followed on August 19, 2004. Google’s rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company’s core web search engine. The company offers online productivity software, such as the Gmail email service, the Google Docs office suite, and the Google+ social networking service.

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Google Got Me Again

Find out the prank Google played this year on unsuspecting web publishers.
servers

‘Cloud Computing King’ Salesforce to Power Data Centers with Renewables

Salesforce, the software-as-a-service company that Bloomberg Businessweek recently called "a cloud computing king," announced last week that it is "committing to work to…
csr

Why Corporate Tax Fairness Should Be Part of the CSR Agenda

Why you can’t call yourself a responsible company and minimize your tax bill to the lowest possible amount at the same time.
Corporations cannot be expected to pay more taxes than legally required. To increase public revenue, governments must amend tax codes.

Don’t Blame Google and Starbucks For Minimizing Their Tax Bills

Publicly traded companies like Google and Starbucks are fiduciarily beholden to their shareholders to maximize profits and minimize losses. Companies that fail to…
Game with Book2

GoldieBlox is More Than an Engineering Toy for Girls

GoldieBlox is more than an engineering toy for girls, founder Debbie Sterling believes it will build role models, start conversations, inspire girls to…
money

TEDxPresidio: Re-Inventing Capitalism

On Saturday, September 8th, 2012, a few hundred forward-thinking folks gathered at TEDxPresidio at the Palace of Fine Arts in San Francisco to…
SF Bay Area

The Top 10 Bay Area CSR Reporters and Performers

We decided it’s time to check if San Francisco, Palo Alto, Oakland, San Jose and other cities around the Bay, which is the…
A Clean Energy Road Map for Apple

Greenpeace Upgrades Apple’s iCloud Ratings but Hammers It for Lack of Transparency

While Apple published a number of updates on its efforts to power its data centers using renewable energy as well as a clear…
grow

Are the Greatest Brands in the World Sustainable?

What makes a brand a great brand? And is there something common to all the great brands that differentiate them from the ordinary…
Data resources

Our Data: A Sustainable Resource in the Digital Ecosystem?

Our personal data form an incredibly important resource for many technology companies, leading some to regard the massive amounts of data we generate…
Data storage

Green Data Centers: Is It Worth Running a “Losing” Race?

Explosive growth in mobile computing and cloud services has industry players, public and private sector organizations focused on greening the data center. But…
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RelayRides Accident Raises Concerns about Liabilities of Access Economy

A recent RelayRides car accident is bringing attention to some of the liability issues associated with sharing economy borrowing arrangements.
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5 Reasons Why the U.S. Solar Industry Shouldn’t be Upset with BrightSource

The U.S. solar industry has experienced emotional ups and downs in the last two years that would exhaust even stronger industries. Here are…
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Was the Hype Around Bloom Energy Two Years Ago Justified?

About two years ago Bloom Energy revealed its top secret “Bloom Box” fuel cell system and immediately created an incredible buzz around it.…
Cash incentives for biking to work: just one of many sustainability-focused perks for CLIF Bar’s employees.

Employee Engagement: Five Companies That Get It

Employee engagement is one of the most effective tools for achieving long-term success and shared value. Intel, Hyatt, Walmart, Google and Clif Bar…