green business

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Pressing Starbucks to Follow Through on Recycling Commitments

By Conrad MacKerron, Senior Program Director, As You Sow How would you feel if a company publicly promised to reduce reliance on disposable…
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Foodsprout Helps Trace Sustainability

By Linda Chang Last fall, FailCon, the conference that convenes start-up founders to share honest insights by directly addressing failure, met with tremendous…
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GatherGreen: GroupOn for Green

As consumers begin to search more and more for shopping deals through popular websites such as Groupon and Rue LaLa, one thing is…
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The U.S. Chamber of Commerce Doesn’t Speak for All Businesses

By Janet Pomeroy One of the major themes in President Obama’s State of the Union speech was the need to maintain our economic…
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If GE, Ford & Nike Can Find Business Growth and Brand Value in Green, Anyone Can

By Trey Trenchard The term “differentiated green” refers to companies who pursue green strategies to go beyond clearing regulatory and negative PR hurdles.…
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5 Green Products to Watch in 2011-2012

By Elizabeth A. Weisser Innovating for sustainability brings with it exciting opportunities for businesses to grow their top-line sales and even evolve and…
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Sexism Isn’t Cool, Even in the Name of Renewable Power

Do we need to objectify women to sell green products? According to John B., founder and owner of Renewable Girls (RG), and the…
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GLOB’s Non-Toxic Paints Offer Artists a Safe Alternative

Have you ever noticed that arts and crafts paint labels don’t list the ingredients in their products? Arts and crafts paints are exempt…
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The Chevy Volt Named North American Car of the Year

Last week, Enterprise announced that it will now offer consumers the Chevy Volt by the end of January, starting in California. As if…
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Guardian’s ‘Greenest-Government-Ever’ Meter Priorities

Damian Carrington at the Guardian has it right that the coalition government probably won’t do very well on the “greenest government ever-o-meter.” But…
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The Sustainable Business Headlines We Didn’t See In 2010 #3pVOTE

Wishful thinking or manifesting destiny?  Here are three sustainable business stories we didn't see in 2010:
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For 2011: What’s Coming in Climate Change and Carbon IT

Last week at my co-working space Christmas party I was asked me about the next big thing in climate change IT. 2010 has…
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How to Write a Successful Green Business Blog Post

Ed Note: if all this is old hat for you, consider entering the 3p writing contest to show off your skills. Entries are…

Regulators Pull a Bait-and-Switch on Green Chemistry Initiative in California

By Renee Sharp, Environmental Working Group In September 2008, California Gov. Arnold Schwarzenegger celebrated the signing of two bills (AB 1879 and SB…

Do Green Start Up Tips Parallel General Start Up Tips?

Start ups bring something to the market that usually has never been successfully done before.  With such uncertainty, start ups bear higher risk…