Jacquie Ottman

2013-03-05-zipcarimage

How to Make Money by Helping Consumers Reduce Watts, Drops and Other Waste

There is a lot of opportunity for future-looking businesses to profit by helping consumers save money, time, space, and better their lives by…
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5 Green Products to Watch in 2011-2012

By Elizabeth A. Weisser Innovating for sustainability brings with it exciting opportunities for businesses to grow their top-line sales and even evolve and…
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Stand By Your Cause: What Marketers Can Learn From Dawn & The Oil Spill

By Jacquie Ottman Long marketed by Procter & Gamble as an “effective yet gentle” way to keep dishes free from even the greasiest…