Jurat Stakeholder Engagement

Jurat Software presents a 3p series on Stakeholder Engagement. This series will explore how stakeholder engagement fits into a robust sustainability reporting process with an emphasis on the organizational practices and data management. It will include case studies of best practices and cautionary tales, interviews with stakeholder engagement experts and missives directly from CSR professionals on the front lines.



Airbnb: The Ups and Downs of Stakeholder Engagement

Airbnb is a popular web based service that lets people rent out their spare rooms or even entire homes when they’re not around. I happen to be a big fan and have used them dozens of times to rent out my own place as well as to stay in other cities. I was therefore pretty [...]

Read On »

Will Dell Come Face-to-Face with Customers Over Google+ Hangouts?

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. In the 1990’s, Dell enjoyed huge popularity and was among the top ranked consumer computer corporations. In the past decade it has floundered, falling in business rankings and unfavorable press spotlighting its allegedly poor customer service. Blogs and bulletin boards have been [...]

Read On »

So Your Company has a Stakeholder Team, Now What?

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Kate Harvey, Manager Corporate Programs, Ceres Stakeholder engagement is a critical process that helps companies build credibility, improve performance, and get out ahead in addressing emerging environmental, social, and governance issues. It is a key expectation for 21st century corporations [...]

Read On »

Stakeholder Engagment in Mining Operations

Stakeholder Engagement can actually be worth its weight in gold. Prof. Witold Henisz of Wharton Business School has been studying political and social risk management for 15 years, focusing mainly on strategies of avoidance by studying gold mines. 

Read On »

Domino’s Broadcasts Good, Bad, and Ugly Customer Comments Above Times Square

As of Monday, Domino’s customers can tweet or submit their feedback via Domino’s Time Square Tracker, taking stakeholder engagement to a new level.

Read On »

SunPower: Fun and Games to Turn People Towards the Sun

SunPower, designer and manufacturer of high-efficiency solar panels and arrays has found a way to combine social networking and gaming to attract lots of people to learn more about solar power online. Fun in the sun, anyone?

Read On »

The Perk Imperative: Rewarding Employees is More than Just Nice… It’s Profitable

Google has its staff masseuses. Airbnb has its in-office tree house.  Yelp provides employees unlimited beer on tap. Dropbox boasts a room dedicated to the game Dance Dance Revolution. Everywhere you look, tech startups from Seattle to San Diego are engaged in an arms race of employee perks.

Read On »

Why Electronics Manufacturers Should Help Their Customers Recycle

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Mike Watson
, Director of Dell Take Back Programs If consumers and organizations have been reluctant to recycle their outdated computers in the past, we can hardly blame them. Data destruction is a critical issue, and until now the only standards [...]

Read On »

The Colbert Report Finds Fracking Signs in Talisman’s Stakeholder Engagement

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. Last week Stephen Colbert did a funny five-minute segment on the Colbert Report about “Talisman Terry’s Energy Adventure,” a coloring children’s book promoting the benefits of natural gas drilling. The publisher of this 24-page book is no other than the Calgary-based [...]

Read On »

How Storytelling Dovetails with Stakeholder Engagement

We’ve all witnessed the power of a good story. It’s actually possible to use a good story to shift the beliefs and behaviors of your stakeholder community in service of a common purpose.

Read On »

Why Diversity is a Business Imperative

At Symantec, we recognized years ago that the relationship between innovation and diversity is a business imperative. It’s also the premise for some of our most successful stakeholder engagement.

Read On »

Stakeholders: Beyond Engagement to Collaboration

When Michael Porter, the renowned authority on business strategy and competitiveness, introduced the world to the concept of “creating shared value” earlier this year, he provided little in the way of innovation for most sustainability practitioners.

Read On »

Engaging Moms in the Fight for Clean Air

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. On Wednesday Moms Clean Air Force (MCAF), an organization created to harness the power of moms, hosted its first Twitter Chat for moms on the disparities in African American asthma rates compared to the general population. As stated on its website; “Our children [...]

Read On »

How GRI Incorporates Stakeholder Engagement into Framework Development

The GRI’s fourth revision the G4 framework is due for release in 2013 and it has brought on board 10 companies in an exercise on stakeholder engagement to launch the Global G4 Consortium to guide its development.

Read On »

How to Engage Bank Employees that Lack Passion for the Job

Not all the employees in the banking sector are like Cosmo Kramer. Many of them work in banks for various reasons other than a burning desire to become bankers, which might present a challenge when it comes to employee engagement.

Read On »

Breakin’ it Down: Analyzing Global Stakeholders

It’s all about the dialogue in stakeholder engagement, whether dealing in sustainability or AIDS or poverty reduction. Yet what, exactly, are some of the proven tools to determine which stakeholders should be included in global interventions?

Read On »

Supplier Engagement: Shifting from Defensive to Collaborative

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Nicole Sherwin Companies are only beginning to uncover the best practices for engaging suppliers on sustainability.  With suppliers providing the major inputs for the operations of businesses, it would only make sense that companies would be eager to engage this [...]

Read On »

Albertsons Shows How to Engage the Unengaged

The challenge for a more mainstream supermarket like Albertsons is to bring conservation and recycling topics home to a clientele that may be less inclined to press for changes than a Whole Foods shopper.

Read On »

Lessons Learned from a Newly Minted Certified GRI Reporter

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Mara Slade I consider myself a corporate change agent in training. As part of my preparation, I recently became a certified Global Reporting Initiative (GRI) reporter. For those of you who are curious about the GRI reporting framework, there are [...]

Read On »

Energy Efficiency Stakeholder Engagement: Let’s Get Hitched

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. “Engaging Stakeholders” is a funny term.  Presumably it means meeting with and soliciting input from others, but often times it seems it is more like engaging in combat.  As a man who has recently started shopping for rings, I cannot help [...]

Read On »

Finding Stakeholder Engagement in Unlikely Places

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. When a company like Green Mountain Coffee Roasters establishes itself as a sustainability brand, there are high expectations for stakeholder engagement from the supply chain to the consumer and on into communities that host company headquarters and other facilities. Traditionally this [...]

Read On »

Using Stakeholder Engagement to Boost Fisheries in Scotland

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. The fate of the world’s oceans is a serious concern not just for environmentalists but also for the fishing industry. World over, fishing stocks are declining at alarming rates. Many countries that depend on fishing for their economy are suffering. Scotland [...]

Read On »

How Gap Became the Poster Boy for Strategic Stakeholder Engagement

Many companies still consider stakeholder engagement a good idea they’ll consider sometime in the future when they’ll have the time and resources. But for Gap Inc. it became clear about a decade ago, after being targeted several times due to labor violation accusations, that not only they have to start interacting with stakeholders, but they also have to do it right.

Read On »

Comparing Sustainability Reports is Easier Thanks to GRI and Deloitte

In order to be a truly useful tool for investors and community stakeholders, reporting needs to be streamlined, standardized, and above all, integrated into electronic platforms.

Read On »

How Games Can Effectively Engage Key Stakeholders

For businesses that have embraced websites, chatrooms, Facebook, Twitter, and other digital platforms, video games are the next logical step in customer engagement. They also provide a powerful tool for businesses that are seeking to go beyond their customer base, and engage community stakeholders in economic development and social change.

Read On »

It’s Getting REAL in the Whole Foods Parking Lot, Good News for Execs

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. I’m sure that when Whole Foods’ executives saw for the first time the YouTube video ‘Whole Foods Parking Lot (see the video below)’ they were relieved. This self-mocking parody on a shopper at Whole Foods, they’ve learned, is very funny and [...]

Read On »

At Microsoft, Collaboration Goes Far Beyond CSR

At Microsoft, CSR is a horizontal function, not a series of vertical tasks, according to Dan Bross. The result is improved and increased stakeholder engagement.

Read On »

Marin’s Desalination – a Story of Stakeholder Involvement

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Susan Hopp Water is the basis for all life – we drink it, we clean with it, we grow our food with it, we manufacture most things with it.  Yet it has been taken for granted in our modern western [...]

Read On »

Let Employees “Have At It” When It Comes to Using Competitor Products

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. Intuitively, it would seem to be a good thing when a company has a band of loyal employees who diligently use the products they make over those of their competitors. Employees who “fly the company flag” show their solidarity by demonstrating [...]

Read On »