millennials

Twitter Chat Recap: #WhyPurpose with Pearson & Partners

Pearson, SAP, ASU WSSI, UN PRME, and TriplePundit came together at #WhyPurpose to discuss why young people want to work for businesses with…

The Well-Deserved Backlash Against the Automated Bodega for the 1 Percent

A Silicon Valley startup thought it would be a great idea to launch automated, smartphone-activated "bodegas," but many in social media, and the…

NPR and Starbucks: Polarizing Brands that Still Succeed

The brand consultancy Enso ranked 150 top U.S. brands, and found Starbucks and NPR to be the most "polarizing." Yet both organizations have…

5 Ways Leaders Can Bridge the Generational Divide

Multiple generations make up today's workforce. To bridge the generational divide, managers must become more agile and focus on the needs of each…

Millennials, Technology Drive American Food Trends

The 2017 Natural Products Expo West exploded with people, passion and new food products poised to disrupt the industry.

11 Ways to Turn Entry-Level Millennials Into a Corporate Asset

Many entry-level employees, especially millennials, consider job satisfaction as important as salary. So, it'll take more than a few extra bucks to turn…

Is This the End of the Charity Gala?

As millennials flood the workplace seeking more hands-on engagement with community organizations, the traditional charity gala is quickly becoming a relic of "old…

PepsiCo Acquires Kombucha Beverage Maker KeVita

Last week, beverage and snack foods giant PepsiCo acquired the popular brand KeVita, a California-based company that bottles kombucha, probiotic and apple vinegar…

The Hult Prize: Incubating for Impact

"At the Hult Prize, we believe the companies of the future will be impact-centered, profit-minded and market-driven," founder Ahmad Ashkar said at the…

What Happens If Millennials Vote?

Millennials are the second largest generation in the U.S. But they have never voted in numbers representative of their population size. What will…

3 Ways to Build a Thriving Intrapreneurial Workforce

Tapping into the entrepreneurial spirit of millennial workers is key to building an intrapreneurial workforce.

Arby’s to Test Venison Sandwiches in Six States

Move over, French Dip. Arby's plans to test out venison sandwiches in six U.S. states in a marketing push to celebrate hunting. While…

Millennials Push Fast Food Revenue Off a Cliff

McDonald's faces a stark reality: Only 1 out of 5 millennials have ever sampled the signature Big Mac. With the emergence of millennials…

SolarCity Partners with Airbnb to Offer Solar Power Rebates

SolarCity is offering up to $1,000 in cash to Airbnb hosts who install solar power systems on their rooftops. Both companies are leaning…

Millennials and Utilities: Next-Generation Energy

With millennials becoming more influential in the business world, forward-thinking energy providers are reassessing their customer engagement strategies. Utilities that don’t follow suit…