Philanthropy in Five

Philanthropy in Five

Altruistic business bites.

What makes a philanthropic campaign successful? What are the key characteristics of those people, programs and companies who are reaping the benefits of profitable philanthropy? This series will identify and spotlight these leaders of change with five critical questions designed to extract the salient nuggets for devising your own altruistic strategies. Quick, smart and actionable, Philanthropy in Five will give you a daily dose of real world, practical wisdom you can use.

Peter’s Path: Making Philanthropy Fashionable

Most companies who engage in for-profit philanthropy add that element in later as a reaction to consumer demand or to remain viable in…

Brokers for Charity: Where Causes Find a Home

Many of the questions that come up in any philanthropically-motivated campaign center around what percentage of sales actually go toward the selected charity,…

See3 Communications: Storytellers for Change

What motivates someone to champion a cause or support a charity? Usually it’s a direct experience, a personal connection, or a powerful story…

10% Solution™: Certified Social Responsibility

In a time where greenwashing and causewashing are being increasingly used as PR tools to give the perception of social responsibility, it’s often…

Catapult Design: Engineering Humanity

The concept of for-profit philanthropy does not center solely around revenue-generating entities. Part of the schema is a transformational approach to business whereby…

MediaMatching: Helping For-Profits Put the Mission in Their Corporate Mission

A majority of this series to date has focused on the philanthropic missions of for-profit organizations in an attempt to showcase conscious capitalists…

Erick Brownstein: Engineering Social Innovation

In order for a for-profit organization to effectively engage in philanthropic activities, it must extend beyond charitable giving programs and tossing donations at…

Coethica: All Purpose Social Responsibility

The term Corporate Social Responsibility is broad, and often means different things to different organizations. Some have a formalized CSR strategy in place…

Black Card Circle and Lotay Yang: Philanthropy Funded by a Sustainable Spirit

As the tides continue to turn toward corporate social responsibility, we are seeing what I affectionately term “conscious capitalists” popping up, using their…

Beaconfire: Illuminating Nonprofits on the Web

One of the biggest challenges for many nonprofits is exposure and generating mass awareness of their cause. But the Internet has begun to…

Maggie F. Keenan, Ed.D. Gives Advice on Giving Back

For some, giving back is a personal experience, finding small ways to positively impact the world in their daily lives. For others, it’s…

Buy1GIVE1: Making Every Transaction Make a Difference

Imagine if every purchase you made could help a hungry child eat or save a tree or bring clean drinking water to Africa.…

Drake & Company: Stewards of Social Change

Sometimes those creating change and advancing awareness aren’t on the front lines, silently strategizing behind the scenes to bring important social issues to…

Wall Blank: A Canvas for Consciousness

Can you imagine not making any profit at all one day per week, every week? That’s what Shawn Kelly, owner and curator of…

DoggyNetwork.com: Starting Up Socially Aware

As doing business becomes more socially conscious, a new breed of entrepreneur is emerging. One who is committed to giving back, and who…