Starbucks

Starbucks

Starbucks Corporation purchases and roasts whole bean coffees. It operates 6,705 company-operated stores and 4,082 licensed stores in the United States; and 2,326 company-operated stores and 3,890 licensed stores in Canada, the U.K., China, Germany, Thailand, and internationally. Starbucks Corporation was founded in 1971 and is based in Seattle, Washington.



Social Media: A New Tactic for Corporate Sustainability?

Companies are increasingly using social media as a tactic for corporate social responsibility and sustainability communications.

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Can Crowdsourcing Really Work for Unilever?

Unilever has a vision of a better future for our world and its business and it needs your help to make it happen. The company unveiled a new Open Innovation website to gather and assess ideas from external resources, inviting “anyone who has a fresh, serious approach to new thinking” to pitch in. What do you get in return? The opportunity to make a difference to millions of people’s lives and a financial reward if Unilever decides to pursue your idea. Some would say it’s a great way to generate the sort of innovation Unilever needs to meet the ambitious goals it set in its Sustainable Living Plan. Others would argue it’s a waste of time and the company should look inside and not outside for solutions. So which one is it? Or in other words, can crowdsourcing really work for Unilever?

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Starbucks, Stonyfield Paying Their Own Recycling Tabs

Starbucks and Stonyfield are among the growing number of companies in the United States that are fronting more of the costs of their recycling efforts.

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Starbucks Mission to Increase Use of Reusable Cups

Starbucks recently released its 2011 Global Responsibility Report which highlights last year’s progress toward meeting its sustainability goals.

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8 Ways for Fast Food Companies to Green Their Packaging

An interview with Scot Quaranda, Campaign Director at Dogwood Alliance on their new report, “Greening Fast Food Packaging: A Roadmap to Best Practices,” which outlines eight key attributes of environmentally friendly fast food packaging and provides guidance for fast food companies on how to assess environmental impacts in the supply chain.

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Get Ready for Forest Footprint Disclosure

If you were wondering what would be the next stop in the journey of businesses to identify their impacts and dependencies on ecosystem services, you got an answer earlier this week. After disclosing their carbon and water footprints, companies are moving now to disclose their forest footprint. Why they do it? Are these companies becoming the new treehuggers?

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How Social Media Really Can Produce Social Change

Across the digital universe, brands are asking consumers to click for the good of the planet. Many social media-driven initiatives are naturally intended to build greater awareness of the brand’s own social responsibility positioning. But in asking consumers to create, vote, like, pledge and share online, can these tactics actually foster a change in attitude or even behaviour? Can social media help build a more sustainable society, one campaign at a time?

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The Best of Opportunity Green – Sustainability Goes Mainstream

In case you missed one of the top sustainability events of the last year, The Best of Opportunity Green created by the team at Yoxi.tv provides a number of actionable quotes from the thought leaders that attended the conference. Piloted by co-founders Karen Solomon and Mike Flynn, Opportunity Green works to “inspire a collaborative culture of new thinking and unconventional ideas that push [...]

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Starbucks Now Available in Shipping Containers

New storefront design helps Starbucks repurpose shipping containers while giving new meaning to ‘coffee on-the-go.

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Top 10 Cause Marketing and Corporate Responsibility Trends of 2011

At Cone Communications, we spend the entire year tracking cause marketing and corporate responsibility (CR), and between shark fin soap and $3,500 sneakers for a cause, we’ve seen it all. We reveal our top 10 cause marketing and CR trends of 2011.

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How Starbucks’ Jobs Campaign Missed the Point

Starbucks is being hailed for helping American small businesses with its new “Create Jobs for USA” campaign. But is Starbucks a real hero, promoting an important and worthy cause, or is it just a PR stunt? Or maybe it’s both – a good philanthropy initiative that at the same time benefits the Starbucks brand and maybe even its sales? If so, is it an example of strategic philanthropy?

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Opportunity Green Roundup: Perspectives from Heavy Hitters in CSR

This year, Opportunity Green showcased some of the most innovative companies working in the corporate social responsibility space. Leaders from IBM, Starbucks, KPMG, Dell, and Patagonia shared their biggest sustainability challenges and offered solutions. Below is a compilation of some of the innovative approaches they are using to make progress on sustainability issues for their organizations.

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Shared Value & Partnerships: The Makings of a Collaborative Economy

The following post is part of TriplePundit’s coverage of the 2011 Net Impact Conference in Portland, Oregon. To read the rest of our coverage, click here. Michael E. Porter and Mark R. Kramer arguably popularized the concept of shared value in their Harvard Business Review article earlier this year entitled, Creating Shared Value. They define it [...]

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Starbucks Prepares for Disrupted Coffee Production Due to Climate Change

There’s just something about coffee. From that first sacred sip in the morning while reading the paper to the mid-day pick-me-up, coffee is like fuel for many people. The price of that fuel may increase in the future as coffee supplies dwindle thanks to climate change. Last week Starbucks sustainability director, Jim Hanna told the [...]

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Green Marketing Efforts Can’t Make Bad Coffee Taste Good

By Pankaj Arora Last week I was at Freshness Burger, a Japanese fast food chain. Embossed on the stirrer given with my coffee were these words: “Use the stairs instead of the elevator”. What is the connection between stirring my coffee and using the stairs? This is one of the most subtle green marketing messages I’ve come across. [...]

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Could Sustainability be Scannable?

This post is part of a blogging series by economics students at the Presidio Graduate School’s MBA program. You can follow along here. By Jared Brick Three months ago I couldn’t tell you what a QR code was, how to use one, or why I ever needed to.  But, since I finally grabbed a smartphone [...]

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Interview with Starbucks VP of Global Responsibility, Ben Packard

With today’s launch of Starbucks’ tenth annual Global Responsibility Report for 2010, Ben Packard spoke with me about what the company has accomplished this year and what challenges lie ahead in achieving their environmental stewardship, community involvement and ethical sourcing targets. To view the interactive report, visit:  http://www.starbucks.com/responsibility Lesley Lammers: Thanks for taking the time [...]

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Pressing Starbucks to Follow Through on Recycling Commitments

By Conrad MacKerron, Senior Program Director, As You Sow How would you feel if a company publicly promised to reduce reliance on disposable paper cups but then didn’t set up a way to track its progress?  That’s the curious situation we find ourselves in with Starbucks. Here’s the story: As You Sow filed a shareholder [...]

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Compostable Cup Could Solve Starbucks’ Cup Woes

Since 2009 the team behind Repurpose Compostables has been selling compostable food service products to businesses and consumers. But they may have just had a major breakthrough. As we know, companies such as Starbucks have been researching ways to green their coffee cups for quite some time now. Well perhaps Starbucks should take some notes while [...]

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Just How Sustainable Is Starbucks? New Logo, New Waste

By Tara Alley Starbucks has been working rather diligently lately in an effort to prove their dedication to being a more sustainable business.  They’re in the process of getting new cups in place.  They’re in the process of making recycling containers available.  But currently, Starbucks has been creating waves round the world with their unveiling [...]

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Fair Trade, Source Direct: A Purple Cow in Rhode Island #3pVOTE

This post is part of our year-end “year in review” sustainable business writing contest. We’ve asked 3p readers to submit their own thoughts about the state of sustainable business in 2010. More information about the contest is available here. All submitted articles will be available on this page. Voting will happen in January! By Robert [...]

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Starbucks Rallies Recyclers to Accept Coffee Cups

By Kara DiCamillo ‘Tis the season for caffeine breaks. And while we hope that everyone is using reusable cups for their coffee and hot cocoa, we do have some promising news from Starbucks that the company wants to provide only recyclable or reusable cups by 2015, just in case we forget those reusable ones. Currently [...]

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Companies Show 14% Improvement in Climate Action in 2009

Climate Counts released its 3rd annual climate scorecard today, demonstrating that, you guessed it, Climate Counts for big companies. Across the board, the companies reviewed by Climate Counts showed a 14% improvement in “climate action” and five forerunners improved their climate performance by over 20%. Climate Counts rates the climate actions of almost 150 companies [...]

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Fair Trade Arrives in Bulgaria

Fair trade is one window through which Bulgarian can participate as a buyer and seller of niche products. Consumers here are getting a taste of fair trade coffee through Starbucks’ opening of several new stores through its capital, Sofia, in the last year.

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Starbucks: Trying To Be The No Impact Company

In the book No Impact Man, author Colin Beavan tries to live a year in New York City without having an impact on the environment. In the first stage of his project he saves all of his trash for a week and realizes that not only is much of it packaging for take-out meals, but [...]

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Starbucks Deserves Credit for Progress on Recycling But there’s Room for Improvement

By Conrad MacKerron, Senior Program Director, As You Sow Ever seen a recycling bin at a Starbucks?  Where do you think 3 billion paper cups go every year?  That’s right – straight to the landfill or incinerator.  But we hope that’s about to change as Starbucks gears up to make good on a promise to [...]

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Starbucks Offers Free Coffee Grounds for Gardens & Compost Piles

Do you ever wonder what coffee shops do with all those leftover coffee grounds?  Instead of tossing out all those grounds, why not put them to good use? In 1995, Starbucks Coffee Company launched its Grounds for Your Garden campaign, which offers customers a complimentary five pound bag of used coffee grounds for the garden or [...]

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A View from Britain: Greenwashing Profiteers

By Siobhán McGurrin, journalism graduate student, UCA London In recent years, Britain has established itself as a forerunner in ethical consumer consciousness due to our keen awareness of green products. With “expenditure growing threefold in the last 10 years” according to Co-operative’s 2009 ethical consumerism report, our response to eco and ethical produce has been [...]

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Starbucks Pilot Program Recycles Cups into Napkins

This fall, Starbucks’ stores in Chicago will start sending used cups to a Green Bay, WI, paper mill, where a Georgia Pacific facility will turn them into napkins. The program will start small but is a significant step to address the company’s devouring of 3 billion paper cups and 1 billion plastic cups annually. Starbucks wants recycling at all of its stores by 2015, and is focusing on two approaches: first, recycling bins at all of its stores, and second, finding a market for all those dirty cups that otherwise end up in a landfill.

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BetaCup Challenge Contest Winner Not a Cup

The BetaCup Challenge Contest was created to generate ideas and sustainable solutions to reduce paper cup consumption and waste.  According to the website, about 58 billion disposable paper cups are thrown away each year in the United States.   About 20 million trees are cut down to make those cups.   The BetaCup Challenge Anyone 13 or [...]

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