SunChips

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Joolz Turns the Humble Cardboard Box Into an Object of Delight

Companies have gone to great lengths to make their packaging more sustainable, but Dutch company Joolz has gone a simpler, brand valuable move:…
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5 Green Products to Watch in 2011-2012

By Elizabeth A. Weisser Innovating for sustainability brings with it exciting opportunities for businesses to grow their top-line sales and even evolve and…
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What Sustainable Marketers Can Learn From The Infomercial

The infomercial, also known as direct-response TV marketing, is the constantly derided bane of the advertising world. It’s the method of choice for…
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SunChips: The Crinkle Heard Round The World

Something astounding happened recently. A crumpling bag caused a company to crumple up years of effort and commitment to a green packaging innovation…
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How Frito-Lay Can Take Their Compostable Packaging Failure Out of the Dumps

Can failed environmentally-friendly innovations, especially when at the hands of highly visible players, push the sustainability movement two steps back instead of two…
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SunChips: Is Sustainability too Crunchy?

It was just last year, with much fanfare, that I heard about the new biodegradable SunChips bag at Sutustainable Brands 09. And while…
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The SunChips Compostable Bag Claim Combusts

Frito-Lay started the compostable bag rollout in the early spring, announcing that one layer of its bags would include PLA, and that by…

Earth Day Turns 40 Today

Since the first Earth Day took place 40 years ago, we have all been hard at work moving people towards new behaviors, and…

New SunChips Bag: 90% Plant-based, 100% Compostable

Frito Lay Canada (a division of PepsiCo) will roll out the world’s first 100% compostable chip bag in Canadian retail outlets beginning in…