Sustainability

From the Sustainability Dictionary:

Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

This definition was created in 1987 at the World Commission on Environment and Development (the Brundtland Commission). It is enshrined in the Swiss federal constitution. It is similar to the “seventh generation” philosophy of the Native American Iroquois Confederacy, mandating that chiefs always consider the effects of their actions on their descendants seven generations in the future.

There are many ways to measure or define sustainability. As described in the book Natural Capitalism, in business, these should include the sustainable development and use of, at least, the following four types of capital:

  • Financial Capital
  • Manufacturing Capital
  • Natural Capital
  • Human Capital

In addition, many organizations use the following criteria to assess sustainable products, services, and other activities:

Social Criteria:

  • Socially desirable
  • Culturally acceptable
  • Psychologically nurturing

Financial Criteria:

  • Economically sustainable
  • Technologically feasible
  • Operationally viable

Environmental Criteria:

  • Environmentally Robust
  • Generationally Sensitive
  • Capable of continuous learning

  • Canada_electric_car_Ontario_PlugnDrive
    With one to one swipe movement!
  • Monsanto, Roundup, glyphosate, USDA, EPA, WHO, IARC, cancer, Leon Kaye,
    With one to one swipe movement!
  • Homeless Airbnb Listing
    With one to one swipe movement!
  • Salesforce.com CEO Marc Benioff took to Twitter on Thursday to express his outrage over Indiana's so-called "Religious Freedom Restoration Act." But his leadership goes beyond his company’s opposition to the law.
    With one to one swipe movement!
  • Fair trade spirits
    With one to one swipe movement!
  • coal breaker
    With one to one swipe movement!
  • Religious Freedom Restoration Act, Mike Pence, Indiana, Salesforce.com, LGBT, discrimination, Leon Kaye, human rights, SEA 101, technology companies
    With one to one swipe movement!
  • Human trafficking, slavery, Tronie Foundation, human rights, Leon Kaye, supply chain, Freedom Seal, ethical certifications, Rani Hong, India
    With one to one swipe movement!
  • Chipotle
    With one to one swipe movement!
  • 4367991464_1d2dab793b_z
    With one to one swipe movement!
  • 10389620_349563395245440_5932656127681871814_n
    With one to one swipe movement!
  • 2915059362_14700b5cc3_z
    With one to one swipe movement!
  • Elvia Almachi, 32, holds a bundle of recently harvested Fair Trade-certified roses. Elvia has been working at Agrogana for 12 years, and has been part of the Fair Trade committee. She has two daughters, 9 and 12. Elvia and her husband Luis Alberto Villegas, also an Agrogana employee, both participate in the weekend adult school program paid by the Fair Trade Premium.
    With one to one swipe movement!
Prev Next
800px-Elaeis_guineensis_MS_3467

Unilever Reaches Sustainable Palm Oil Goal Three Years Early

Unilever has announced it will reach its target of 100 percent certified sustainable palm oil covered by GreenPalm Certificates by the end of…
USPS

U.S. Post Office On Track To Meet All But One Sustainability Target

The U.S. Postal Service (USPS) recently released its Sustainability and Energy Scorecard to the Office of Management and Budget (OMB), a reporting tool…
sustainability, corporate responsibility, corporate social responsibility, Weinreb Group, VOX Global, Net Impact, communications, quantification, Leon Kaye

How to Sell Sustainability Within Corporate America

Sustainability within corporate America has become mainstream, and a new report discusses the value of expertise, communication and numbers.
sustainability

The Truth Will Out: Integration

Have CSR department become redundant? Not in the traditional sense, but it's time to integrate sustainability, which means putting sustainable principles into every…
3375505027_53cc8f6616

Hyatt’s First Ever CSR Report Is Light on Substance: More Commitments in Next Report, Please

As I read Hyatt's first ever CSR report, I thought of what fellow Triple Pundit writer Leon Kaye said about MGM Resorts' CSR…

Symbolic Rather than Substantive CSR Action to Maximize Financial Impact?

A new paper entitled “Do Actions Speak Louder Than Words? The case of CSR” explores not if CSR affects financial performance, but rather…
A graphic illustration of Ball State University's geothermal piping map.

Ball State Breaks Ground on Final Phase of the Nation’s Largest Geothermal Project

Ball State University is the proud owner of the country's largest geothermal ground-source heat pump system.Construction, which started in 2009, will reportedly continue…
certified-stamp

Seals of Approval: Paper Certification Systems

Sustainable forestry practices are at the heart of the North American paper and pulp industry. Thanks to an ever-growing variety of consumer resources,…

Not All Of Sunny Delight’s Sustainability Progress Is So Sunny

Sunny Delight Beverages Company (SDBC), makers of the popular orange-flavored drink, recently released their fourth annual sustainability report. It is a proverbial mixed…
farmer_x

Financing and the Small Regional Farmer

Our food system has become increasingly complex, and created barriers that make it very difficult for small regional farmers to successfully bring their…
CRSalarySurvey_Logo

How Much Money Do CSR Professionals Make?

How much do CSR professionals make? The answer to this question can be found in the new 2012 CR & Sustainability Salary Survey,…
apple-logo-black-xsan2

Apple and EPEAT Are Back Together After a Brief Break Up

Apple backpedals on its decision to withdraw from EPEAT after consumer protests.
MGM resorts, corporate social responsibility, Leon Kaye, Alicia Silverstone, City Centre, LEED, water stewardship, travel, Las Vegas

MGM Resorts Confuses CSR Report with Travel Brochure

MGM Resorts' latest sustainability report covers employee engagement, environmental stewardship and volunteerism.
Screen shot 2012-07-12 at 10.19.18 PM

Can Computers Give Us the Wisdom We Need to Live Sustainably?

Extracting materials from beneath the ground that will eventually be depleted could certainly be the very definition of an unsustainable activity, especially considering…
issp_logo

The Truth Will Out: CSR is a Profession

The growth of sustainability and corporate social responsibility roles or functions that have these responsibilities has grown to encompass a fledgling professional field.…