sustainable business

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Sustainability Brand Valuation Measures Up

Sustainability proponents know intuitively that sustainability's contribution to corporate value is great but that we have generally failed to convince skeptics that estimating…
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Sustainability’s Missing Stakeholders: Nature and the Future

The definition of stakeholders in materiality is broadening beyond people. Let's ask Nature or the Future whether our current sustainability challenges constitute a…
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The Quick & Dirty: Minimum Wage … Hold the Applause

It seems as if every company is finding a few extra spare pennies to show us how deeply they care about their workers.…
Fresh & Co Introduces Organic Coffee

Gateway Drugs for New Green Consumers

The green consumer journey starts with one sustainably-made product. Our job, as sustainable businesspeople, is not just to communicate a sustainability message, but…
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Earth, Inc. in Turnaround

The case for Earth, Inc.’s insolvency is clear: Earth regenerates its reserves of natural capital – cash inflow – slower than humanity draws…
Kiln operator at Horsehead Corp.

Reinventing Industries to Bring Green Jobs to the Rural South

Many rural southern communities were hit hard by the economic downtown. In seeking to rebuild, instead of returning to traditional manufacturing, these three…
Plug in, Power Up, Tune In

In Search of the Sustainably-Sourced Guaranteed Lower Utility Bill

By 2016 the price of solar energy is projected to be equal to or even less than utility rates in all 50 states.…
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Three-Point Strategy to Tackle Public Trust: Why It Matters

Overall public confidence in business has hit a five-year low, sitting below 50 percent, according to the Edelman 2015 Global Trust Barometer. These…
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Reflections from Career Investor Amy Domini

The feminist in me struggles with the topic of "women in investing." The suggestion of a special category implies a difference, and a…
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Climate Change — Just a Data Problem?

A firm understanding of data and statistics is necessary to navigate today's world. In this post, Persistent Efficiency CEO Jason Trager highlights the…
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April’s Stories & Beer: Creative Disruption for the MBA

It's time for April's "Stories and Beer" event at the Impact Hub in SF - and online via webcam! Please join us on…
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Food Supply Chains and Data: Starting Sustainability Conversations

The smartest food supply chain conversations today begin with data. Author Andrea Learned recently talked with Good Company sustainability consultants Justin Overdevest and…
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Using Digital Media to Build Brand Sustainability

“80 percent of the market value of companies is contained in relationships with its stakeholders,” John Friedman, author of "PR 2.0: How Digital…
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‘Bubble-Wrapping’ the Virtual Workforce

Today's rapidly evolving workplace needs to ensure employee safety and comfort, regardless of whether employees work from the office or their own homes.
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What If a Job Could Reduce Violence?

Economic development could reduce violence in communities with gang activity through supplying choices and opportunity.