Tragedy Of The Commons
Tragedy Of The Commons
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You would think that Mitt Romney, as the former governor of a coastal state would have a better handle on the fishing industry. For him to come out and say at a campaign stop in New Hampshire that that reason fishermen up there are having such a hard time earning a living is because of excessive regulation, not because the fish in that region are overfished, is either ignorant or disingenuous.
Marketing can make people eat McDonald’s hamburgers, wear shoulder pads, and buy that new laundry detergent even though the old one is fine. It basically compels masses of people to run along with the latest fad. If marketing is so successful in changing our lifestyles, why is it so difficult to use it to promote more sustainable behavior?
This post is part of a blogging series by economics students at the Presidio Graduate School’s MBA program. You can follow along here. By Jourdan Phillips Plastic bags were initially introduced to the US market in the 1950s for packaging items such as bread loaves. In the 1970s, product utilization went mainstream as a shopping carrier bag [...]
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