Triple Bottom Line

Understanding People, Planet & Profit for Responsible Business

The Triple Bottom Line – the core of what we cover here at TriplePundit considers the social, environmental and financial performance of an organization. At it’s core, triple bottom line thinking ties the social and environmental impact of an organization’s activities to its economic performance.

Although all of TriplePundit’s articles attempt to address the systemic thinking that underlines the triple bottom line, the articles on this page have been chosen specifically for their more direct approach to the issue.

Read on below, or learn more on TriplePundit’s front page.

Is Guilt a Sustainable Way to Pry Open Pockets?

The following post is part of the course work for “Live Exchange” the foundational course on communication for The MBA Design Strategy Program…

Was Occupy Wall Street a Tipping Point? What Does it Mean for Your Business in 2012?

3p is proud to partner with the Presidio Graduate School’s Managerial Marketing course on a blogging series about “sustainable marketing.” This post is…
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Nike & Puma, Reframing the Sustainability Message for a Younger Market

Both Nike and Puma adopted a strategy of creating a movement around reframing the word “sustainability”. Although both movements were targeted towards demographically…

How Social Enterprises Can Pick Up Where the System Leaves Off

Social enterprises are picking up the where the system is leaving off, investing in human beings and equipping them with the tools to…
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Rooting Your Portfolio in Positive-Impact Real Estate

Can an investment help the pocketbook and the planet at the same time? Definitely, says R. Paul Herman, author of The HIP Investor: Making…
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Renewable Energy Land Leases: How to get a Slice of the Pie

This post outlines key considerations for property owners to evaluate when leasing their land for renewable energy development. There are pros and cons…
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Apple Skin Skies: The Fragile Reality of Global Warming Perception

Apple Skin Skies examines the idea that our atmosphere is thin relative to the size of the planet and the number of humans…
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Will McKinsey’s ‘Business of Sustainability’ Report Elevate the Triple Bottom Line?

McKinsey has a unique ability to frame a conversation.  During the last decade when a price on greenhouse gases seemed imminent, every Fortune…

Five Bold Ideas on Employment to Supplement the American Jobs Act

By Richard J. Crespin Last week, President Obama laid out a modest plan to nudge job growth. I don’t fault his modesty.  Given…
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Markets at Risk of a “Carbon Bubble”; Fossil Fuel Reserves, Companies Way Overvalued

A "carbon" bubble exists and massive misallocation of capital is taking place in world financial markets as fossil fuel reserves and the shares…
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Farmgirl Flowers: Organic, Local Flowers Delivered Right to Your Door

Christina Stembel started Farmgirl Flowers as a socially responsible alternative to the big guys. By working in close collaboration with stakeholders of all…
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Lessons Learned from a Newly Minted Certified GRI Reporter

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. By Mara Slade I consider myself a corporate change…
Wedding rings - the most popular Fair Trade jewelry. Credit: Amy Deputy

Fair Trade Gold Glitters More Brightly

By Larry Bohlen The newest Fair Trade standard, gold and associated precious metals, made its debut a little more than a year ago.…
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Doubling Down on the Single Bottom Line

By Ryan Cabinte Daniel Altman and Jonathan Berman’s recent paper, The Single Bottom Line, caused a stir in sustainability circles last week, partially…
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Social Entrepreneurs Lag Behind Impact Investors

By Matt Evans Aron Jakab runs Fruit of Care, a social enterprise selling high quality design home decor like fruit scented candles produced…