Twitter: CSR & Sustainability News

Twitter Inc. is based in San Francisco, with additional servers and offices in New York City, Boston, and San Antonio. Twitter is an online social networking and microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as “tweets”.

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What We Can Learn From the #QantasLuxury Fiasco About Twitter and Engagement

Timing is (almost) everything in life. Just ask Qantas, the Australian airline that found itself involved in a social media fiasco. The company…
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Tweet Up Time: “Building a Sustainable Economy” with Presidio Graduate School

Happy Tuesday! It’s time for the first ever tweet up put on by 3p and the Presidio Graduate School. Starting at 6pm PST…
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Tweet Up Tuesday: Building a Just, Prosperous & Sustainable Economy

Have You Heard About the Susty Tweet-Up? We’ve had  a big week here at 3p, but the work continues.  As part of our…
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H&M Detoxes its Supply Chain

Add H&M to apparel manufacturers including Adidas, Nike, and PUMA that are promising to eliminate toxins from their products while they clean up…
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Learning from American Petroleum Institute’s Fake Twitter Campaign

Social media has become a popular engagement tool for both companies and organizations. So far the examples we had of social media usage…
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Effective Social Media for Sustainable Businesses

As a blogger and social media focused PR person for numerous companies, I spend a lot of my time swimming in the tweets,…
Domino's at Times Square, photo courtesy Leon Kaye

Domino’s Broadcasts Good, Bad, and Ugly Customer Comments Above Times Square

As of Monday, Domino’s customers can tweet or submit their feedback via Domino’s Time Square Tracker, taking stakeholder engagement to a new level.
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Using Social Media to Promote Energy Efficiency and Sustainability Programs in the City of Berkeley

The following case study is part of a project by MPA students at the Presidio Graduate School on information management technology and policy.…
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Japan Illustrates Power and Limitations of Social Media Campaigns

This post is part of a blogging series by marketing students at the Presidio Graduate School’s MBA program. You can follow along here.…
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The Consequences of Social Media Addiction

This post is part of a blogging series by marketing students at the Presidio Graduate School’s MBA program. You can follow along here.…
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Does Earth Hour Truly Benefit the Environment?

Earth Hour will be taking place this Saturday, March 26th, between 8:30-9:30pm local time.  Call it an initiative, campaign, or annual ritual, its…
Traditional Yerba Mate Tea Bags

Guayaki Yerba Mate to Market Only with Social Media

Social media now provides a basic means of communicating with friends.  It has even taken deep root in the way companies interact with…
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Fenton Hosts Twitter Chat on Communicating CSR

The public interest communications firm Fenton hosted another Twitter chat yesterday, this time focused on effective corporate social responsibility (CSR) communication. For one…
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Sustainable Business Twitter 101

As a new Media Company, Twitter has become an important tool for us. However, we’ve learned our readers have varying levels of experience…
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Employee Engagement and CSR Make for an Engaging Twitter Chat

Fenton, a leading public interest communications firm, kicked off a bi-weekly Twitter chat series (#CSRChat) on February 3. The topic, which will change…