Warby Parker

CSR & Sustainability News

Founded in 2010, Warby Parker is a for-profit company based on the one-to-one giving model: It matches every pair of glasses purchased with a pair of new glasses given to someone in need.

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3p Weekend: One-for-One Brands That Help You Vote With Your Dollar

The next time you need to swap your toothbrush, buy a new pair of shoes or are craving a night out on the…
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Merrill Lynch Says Money is the Root of All Good, Creates Sustainable Impact Portfolios

Merrill Lynch just added sustainable impact portfolios, making it easier for the average investor to use their 401(k) to make a positive impact.…
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How Toms Shoes and Warby Parker Give Differently

Companies typically execute one of two corporate social responsibility strategies: vertical or horizontal. Find out how Toms Shoes and Warby Parker use these…
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3 Lessons Businesses Can Learn From Nonprofits

Nonprofits are regularly called on to act more like businesses. However, consumers and stakeholders are increasingly placing a premium on social impact, the…
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How Can Businesses Rebuild Trust?

Once lost, can businesses ever recover trust in their brands? The days when companies could control their products' and brands' messaging are long…
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Warby Parker’s New Eyeglasses Support Pencils of Promise

Today, Warby Parker released a new fashion line of eyeglasses that boosts the work of Pencils of Promise, an NGO that builds schools…
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One Start-Up’s Quest to Eliminate Food Waste and Profit

An innovative startu-up, EcoScarps, developed a model that collects food scraps for free and re-sells them to make a profit, keeping food waste…
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Disrupt and Delight: 5 Principles for Sustainable Brand Innovation

At Sustainable Brands 2012, Raphael Bemporad shared BBMG's challenge to brands: Disrupt and Delight. He gave five brand innovation principles to make the…
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Warby Parker: An Eyeglass Company with an Inspiring Vision

Last Friday I had an experience many of you may share: wandering around the optical shop after an eye exam, eyes blurry and…

One for One Makes Consumers Feel Like Philanthropists

In 2006, Blake Mycoskie started as a shoe company. He also started a movement. Well, at the very least, he trademarked a movement:…
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Will TOMS Succeed in Extending Its “One for One” Model to Eyewear Products?

In 2006 Blake Mycoskie founded TOMS Shoes, selling shoes under the Buy One, Give One model – for every pair of shoes you…
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The Green Room: BBMG’s Mitch Baranowski with Warby Parker’s Neil Blumenthal

In the second episode of BBMG’s Green Room, chief creative officer Mitch Baranowski sits down with Neil Blumenthal, co-founder of Warby Parker, to…