What is the Social Responsibility of Business?

Ever since Milton Friedman famously proclaimed “The Social Responsibility of Business is to Increase its Profits” (NYTimes 1970), pundits have pondered whether his purist interpretation was really the only way.

Profit is certainly a lot easier to quantify than something like ‘happiness’, but the intangible benefits of good, honest business clearly go way beyond pure finance….Must the word ‘profit’ always refer to money in the strictest sense?

Collected on this page are various interpretations of the idea of “social responsibility” and the responsibility of business to take an active, passive or indifferent role in building a more sustainable world.

Read on below, or learn more on TriplePundit’s front page.

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Social Responsibility: Does Exxon Mobil Practice for the Long-Term?

The goal of every corporation or business is to earn money, but what happens when a company's approach doesn't take environmental impact into…
Corporate Sustainability Meets Karma

The Sufficiency Economy Philosophy: Corporate Sustainability Meets Karma

Many people benefit from a “more is better” outlook on the corporate economy. Jobs are created, prices drop as competition increases and futures…
Hillary Clinton

Hillary Clinton vs. the Sharing Economy?

"This on-demand or so called 'gig' economy is creating exciting opportunities and unleashing innovation, but it's also raising hard questions about workplace protections…
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Why Meaning Beats Marketing

These days you’ll hear lots about growth-hacking, social media savvy, PR pushes and marketing. Tom Chi, part of the founding team of Google…
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‘Halo Effect’ of CSR Allows Companies to Get Away with Corruption

A new study shows that companies with corporate social responsibility (CSR) programs tend to get more favorable court decisions on corruption cases completely…
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Video: Mark Rossolo, UL Environment on “The ROI of Sustainability”

At Sustainable Brands 2015, we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Mark Rossolo of…

Unilever Crowdsources Sustainability Innovations

Unilever recently unveiled the new Foundry Ideas platform at the Cannes Lions Festival. It will amplify the company's current efforts, acting as a…
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Video: Monique Oxender, Keurig Green Mountain on “The ROI of Sustainability”

At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Monique Oxender, chief…
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Video: Brendan Doherty, Inward Point on “The ROI of Sustainability”

At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Brendan Doherty of…
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Multinationals Collaborate to Halve Food Waste

At its annual Global Summit in New York City last week, the Consumer Goods Forum announced a bold resolution to tackle food waste.…
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Video: Cindy Drucker, Weber Shandwick on “The ROI of Sustainability”

At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Cindy Drucker of…
The Yahoo! Search team looks pretty inspired. Can you say the same about your own?

Managers: Help Your Charges See Your Vision

The mirror self image approach can help your team see the company's vision as their own stepping-stone to personal growth.
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Video: Jonathan Atwood, Unilever on “The ROI of Sustainability”

At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Jonathan Atwood of…
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Video: Darren Beck, Sprint on “The ROI of Sustainability”

At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Darren Beck of…
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Video: Bruno Sarda, Dell on “The ROI of Sustainability”

At Sustainable Brands 2015, we asked thought leaders to define the ROI of Sustainability in their words. In this video, Bruno Sarda of…