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Haris Alibasic

Today: A Conversation with Haris Alibasic, Grand Rapids’ Office of Energy & Sustainability

On Wed. Dec. 11th at 2:00pm PST, Nick Aster will talk w/ Haris Alibasic about how Grand Rapids, Michigan has become a sustainability…
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RECAP: A Conversation with Mike Bellamente, Bill Baue, and Mark McElroy

Join our Google Hangout Nov. 13th, where Nick Aster will speak with Mike Bellamente & Mark McElroy about their new approach to measuring…
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Thai Mobile Carrier Advocates Unplugging

With 2 million views and climbing, this mobile communications company's YouTube video shows one of the best ways to build brand recognition. It…
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Silicon Valley Wealth Disparity Continues to Grow

The Silicon Valley is booming. According to a recent U.S. Census Bureau report, the startup-riddled “techtopia” has the country’s second-highest concentration of wealthy…
Unilever, Lifebuoy, handwashing, sanitation, India, Sustainable Living Plan, child mortality, early childhood mortality, diarrhea, Madhya Pradesh, Thesgora

Unilever and Lifebuoy Transforming Handwashing Habits in India

Unilever, as part of its Sustainable Living Plan, has ramped up its Lifebuoy brand’s handwashing campaign in the fight against early childhood mortality.
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Top Utilities Reaching Out With Social Media

Perhaps the first step in the morphing of our electric delivery system into a more democratic enterprise is the adaption by a number…
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It’s Getting REAL in the Whole Foods Parking Lot, Good News for Execs

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. I’m sure that when Whole Foods’ executives saw for…
feat-hacker

Does Corporate America Need More Hackers?

Perhaps it’s the term “hacker.” To anyone who has been the unwitting victim of a malicious virus that has wiped out their information,…

YouTube Campaign Extols Bottled Water’s Virtues

One International Bottled Water Association video, depending on one’s mood, may actually convince consumers to shy away from bottled water.

SmartPower Taps Crowd Power in $10,000 Video Contest

According to non-profit marketing organization SmartPower, even though 80 to 90 percent of the public agrees that energy from renewable sources is better…
cyber monday

Where Were the Electric Utilities on Cyber Monday?

Where Were the Electric Utilities on Cyber Monday? I post this question drawing upon the following two data-points: 1. Almost 100 million Americans…