What is Carbon Neutral?

carbonnutral.jpgGreenthinkers noted the other day that “carbon neutral” may become the next hot phrase in business-environmental circles. But what does it really mean, and how do you approach it? There’s some great information on the venerable David Suzuki’s website. There are also outlines of several programs that can help your company achieve a carbon neutral goal.

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

2 responses

  1. I think it might become an important phrase, but as is often the case, it skips some important math:
    (1) Different fuels burn with different ratios of energy production to carbon (co2) release
    (2) Cabonacious material can be easily sequestered.
    (3) The optimum plan would be to burn those fuels which produce high energy per ton of CO2 released, while sequestering those “fuels” which would be less efficient.

  2. a great idea(s)
    we all need more and more of u
    the heart beat of gaia
    all day all night
    keeping the 2 and 4 leg id
    my hero’z
    people like u
    who don’t need a cape, or spider webs in thire
    my he roe’s are people like you.

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