Tackling the “E-Waste” Debacle

The disposal of outdated computers and other electronic equipment is a complex and growing problem. According to a code-green study on SF Bay Area companies:

roughly 30% did not fully engage in e-Recycling. Over 60% of businesses surveyed claimed managing their e-Recycling project “takes more effort than it should”. Only 35% were clear about the e-Recycling reuse and recycling options available to them. These responses may explain the low rates of e-Recycling among small-to-midsize businesses.

While there’s clearly a problem, there is also clearly a business opporunity as much “e-waste” can be broken down and profitably recycled or reused. (Thanks Bob)

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

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