Looking at Energy Consumption as an Opportunity not a Cost

Everyone knows that the staggering appetite for energy and resources in China and India is going to get bigger and bigger and cause untold strain on the world’s ecosystem as well as economy. But instead of throwing up your hands, think of it as a vast untapped opportunity for entrpreneurs who offer green technology, efficiency measures, and other clean tech services. Joel Makower wraps up this viewpoint in today’s GreenBiz.

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

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