Brown Gets Greener

UPS hybrid delivery vehicle What can Brown do for you?

It’s not just what United Parcel Service can do for you, but it’s also what they can do to trim operating costs and help the environment – all at the same time.

UPS announced this week that the Petaluma branch in Northern California will lease 42 Xebra electric vehicles to deliver smaller packages in congested areas where driving the Big Brown trucks aren’t so conducive to swift navigation through heavy traffic and, the bane of all urban drivers, finding a place to park (or double park, as the case may be).

The Xebra electric vehicle is manufactured by Santa Rosa-based Zap. In business since 1994, with customers in 75 countries, Zap has made over 100,000 electric and alternative vehicles, from scooters to their planned electric SUV. 

And now UPS is one of those customers.

With a ground fleet of 94,542 vehicles moving 16 million packages around the world every day, and a barrel of oil hovering in the 90’s, actively pursuing alternatives to large fossil-fueled trucks is a matter of good business sense as well as environmental concern. 

UPS walks the talk with the largest private alternative fuel fleet in the industry.

After all, it doesn’t take a big brown truck to deliver your next order from Amazon to your front door.

Tom is the founder, editor, and publisher of and the TDS Environmental Media Network. He has been a contributor for Triple Pundit since 2007. Tom has also written for Slate, Earth911, the Pepsico Foundation, Cleantechnia, Planetsave, and many other sustainability-focused publications. He is a member of the Society of Environmental Journalists

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