Fundraising for Small Business–Where to Go?

Banks, Venture Capitalists, and Angel Investors are arguably harder to access than ever for a small business owner.  Startup?  Forget about it.  Banks won’t touch you.

So where do you turn?  Jenny Kassan, CEO of Cutting Edge Capital, suggests five underutilized financing strategies, as well as attempting to tap into the 96% of equity floating around out there that is referred to as “public equity”, as opposed to the private equity represented by banks, VC, and Angels.

Kassan will be giving a webinar on raising funds for green business and social ventures this Thursday, October 14th, at 1 PM EST, 10 AM Pacific on exactly this subject.

Come learn about the complex laws around securities that deter public investment, and how Kassan and her team’s strategies can help you circumnavigate this complex ecosystem in order to raise the funds you need for your business to grow and succeed.

Scott Cooney, Principal of and author of Build a Green Small Business: Profitable Ways to Become an Ecopreneur (McGraw-Hill, November 2008), is also a serial ecopreneur who has started and grown several green businesses and consulted several other green startups. He co-founded the ReDirect Guide, a green business directory, in Salt Lake City, UT. He greened his home in Salt Lake City, including xeriscaping, an organic orchard, extra natural fiber insulation, a 1.8kW solar PV array, on-demand hot water, energy star appliances, and natural paints. He is a vegetarian, an avid cyclist, ultimate frisbee player, and surfer, and currently lives in the sunny Mission district of San Francisco. Scott is working on his second book, a look at microeconomics in the green sector.In June 2010, Scott launched, a sustainability consulting firm dedicated to providing solutions to common business problems by leveraging the power of the triple bottom line. Focused exclusively on small business, GBO's mission is to facilitate the creation and success of small, green businesses.

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