How to Keep all these EVs Charged

Check out this great webcast from our partners at the Energy Collective:
Live Webcast March 24, 1 PM ET / 10 AM PT

Electric vehicles offer a major opportunity for more energy-efficient transportation, as well as reduced dependency on carbon-producing fuels. However, the cars themselves are only half the solution. We must create a new charging infrastructure to get those cars the power they need.

In this webcast, The Energy Collective explores the challenge and opportunity of widespread EV adoption. Our expert panelists will discuss the various charging network options and their impact on the electric grid:

  • Will charging infrastructure precede EV adoption, or will adoption drive demand for infrastructure?
  • Is standardization of charging systems needed, or are clear “winners” emerging?
  • How will charging infrastructure be financed?
  • What changes to electric grids are necessary to accomodate EV charging?
  • Where are the opportunities to integrate more renewable power?

The webcast features:
Jim Greenberger is the Executive Director of NAATBatt, a trade association of companies in the advanced battery industry working to grow the market for advanced batteries in the United States, primarily in automotive and grid-connected energy storage applications. Prior to leading NAATBatt, Mr. Greenberger practiced law in Chicago for more than 25 years, most recently as a partner at Reed Smith LLP, where he led its cleantech practice group. He serves on the Executive Committee of the Illinois Wind Working Group and is the founder of the annual Midwest Energy Forum at the University of Chicago Booth School of Business.

Steve Rosenstock is the Manager of Energy Solutions at the Edison Electric Institute. For EEI, Steve works with member companies on the issues of appliance energy efficiency standards, building codes, national key accounts, Smart Grid, and Electric Transportation. He holds a B.S. degree in Mechanical Engineering from the University of Maryland and is a registered Professional Engineer in the State of Maryland. He is a member of the Tau Beta Pi Engineering Honor Society, the American Society of Mechanical Engineers (ASME), American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE), and the Association of Energy Service Professionals.

Rob Peterson is the manager of Chevrolet Volt and Electric Vehicle Technology Communications for General Motors. His responsibilities include the creation and execution of the strategic communication plans for building awareness and acceptance of electric vehicles, such as the Chevrolet Volt, among consumers, industry stake holders, policy makers and NGOs. Peterson joined the Volt Development Team at its onset in May of 2006 and has remained a key member of the Global Electric Vehicle Development Leadership team since. Prior to his current assignment he was a Global Product and Brand manager in which he supported the cross-regional launches of several Cadillac and Hummer vehicles.

Luis Giron is responsible for Electromobility marketing at Siemens Energy’s Smart Grid Applications business in Raleigh, NC. Giron received an MBA from Duke University and a BS in microbiology from North Carolina State University. His prior experience includes marketing, research and development and manufacturing positions within Lenovo Group Limited and Diosynth Biotechnology. Siemens’ Electromobility group focuses on bringing smart solutions to the utility, industrial, municipal, fleet, automotive and residential customer markets.

Marc Gunther is a veteran journalist, speaker, writer and consultant whose focus is business and sustainability. Marc is a contributing editor at FORTUNE magazine, a senior writer at, a lead blogger at The Energy Collective. He’s also a husband and father, a lover of the outdoors and a marathon runner. Marc is the author or co-author of four books, including Faith and Fortune: How Compassionate Capitalism is Transforming American Business. He’s a graduate of Yale who lives in Bethesda, MD.

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