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MeterHero Sponsored Series

The ROI of Sustainability

Video: Darren Beck, Sprint on "The ROI of Sustainability"


This article is part of a series on “The ROI of Sustainability,” written with the support of MeterHero. MeterHero helps companies and organizations offset their water and energy footprints through consumer engagement. To follow along with the rest of the series, click here.

At Sustainable Brands 2015, we asked thought leaders todefine the ROI of Sustainability in their words. In this video, Darren Beck of Sprint shares some thoughts:


About Darren Beck: Darren Beck serves as Director of Environmental Initiatives & CR Innovation for Sprint. He is responsible for driving initiatives at Sprint that help reduce environmental impact while enhancing the company’s reputation and its bottom line. Darren achieves this by advising a range of working teams focused on areas like waste reduction, water conservation, sustainable packaging, responsible procurement, and ‘winning with corporate responsibility’ in business sales.

Darren also is responsible for developing an innovation pipeline for Corporate Responsibility (CR). He works with partners inside and outside the company to identify "shared value" opportunities that generate new streams of revenue for Sprint while helping to create a better world. Darren has an MBA from the University of Kansas and brings more than 20 years of experience in marketing, business development, strategy and corporate responsibility to his current role.

Nick Aster headshotNick Aster

Nick Aster is the founder of TriplePundit.

TriplePundit.com has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place. It was acquired in 2017 by 3BLMedia, the leading news distribution and content marketing company focused on niche topics including sustainability, health, energy, education, philanthropy, community and other social and environmental topics.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He also worked for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

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