Sustainability

From the Sustainability Dictionary:

Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

This definition was created in 1987 at the World Commission on Environment and Development (the Brundtland Commission). It is enshrined in the Swiss federal constitution. It is similar to the “seventh generation” philosophy of the Native American Iroquois Confederacy, mandating that chiefs always consider the effects of their actions on their descendants seven generations in the future.

There are many ways to measure or define sustainability. As described in the book Natural Capitalism, in business, these should include the sustainable development and use of, at least, the following four types of capital:

  • Financial Capital
  • Manufacturing Capital
  • Natural Capital
  • Human Capital

In addition, many organizations use the following criteria to assess sustainable products, services, and other activities:

Social Criteria:

  • Socially desirable
  • Culturally acceptable
  • Psychologically nurturing

Financial Criteria:

  • Economically sustainable
  • Technologically feasible
  • Operationally viable

Environmental Criteria:

  • Environmentally Robust
  • Generationally Sensitive
  • Capable of continuous learning

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Employees of companies which adopt environmental practices are 16 percent more productive, according to a recently published study.

Caesars Entertainment’s Sustainability Best Practices

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How the Sports Industry Is Greening Stadiums and Taking Names

Last week, the second annual Green Sports Alliance Summit wrapped up in Seattle. Here's what they decided between bouts of pick-up basketball.

Defense Contractor Raytheon Salutes Sustainability

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Ceres Launches Supply Chain Sustainability Tool

Ceres releases an online tool that will help companies manage supply chain risk and sustainability issues.

A Tale of Two Friedmans: CSR and Risk

Things have changed in 40 years and it makes little sense in 2012 to grumble about Milton Friedman’s treatise any longer. Acceptable corporate…

Belgium-Based Ecover Acquires Method to Create Largest Green Cleaning Company

Belgium-based Ecover acquires San Francisco-based Method to create the world's largest green cleaning company.

How Energy Efficiency Strategy Pays Off in Grand Rapids

The City of Grand Rapids, Michigan has recognized that to achieve the biggest energy savings and to achieve its sustainability goals, the city…

The State of Sustainable Development According to Professionals

A recent survey asks sustainable development professionals what they think about current progress. Here's what they said.

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Only 25% of the 12 largest food conglomerates in the world have sufficient codes of conduct to manage their supply chains.

EPA and P&G Research New Tools for Measuring Sustainability Objectives

The US EPA and P&G has joined together to research new tools for measuring sustainability objectives that goes beyond supplier scorecards.

Using Your Company’s Environmental Awareness as a Selling Point

Here are some helpful tips on how your company's environmental awareness can be a big plus to your business.

MillerCoors Reports 100 Million Gallon Reduction in Water Consumption

It's time to crack open a couple and celebrate: not only did MillerCoors recently release its fourth annual sustainability report, but the beer…

How U.S. Telecom Giants Are Becoming More Sustainable

Sprint Nextel is the top wireless provider for sustainability, according to a new study by Verdantix.