The Groupon business model is to offer daily price specials via email to customers that sign up to receive these types of price promotions.
How successful is this business model? Groupon’s revenues have grown in one year, during a recession no less, from $10 million per month to $80 million per month.
And their estimated enterprise valuation is somewhere north of $5 billion (they turned down a $1 billion acquisition offer from Google)!
Green Box Top is a “Groupon” like business that offers daily price discounts on products and services supplied only from green and wellness businesses. Lynn Roulo is the Founder of Green Box Top. In this video interview she outlines how green businesses are gaining increased sales, increased customer traffic and higher rankings from search engines by offering a daily price discount for a green or wellness product on the Green Box Top site.
Bill Roth is the founder of Earth 2017 and author of The Secret Green Sauce that profiles best practices of actual companies growing green revenues. Watch other interviews of sustainable leaders at Earth 2017 TV. Earth 2017 TV.