« Back to Home Page

Sign up for the 3p daily dispatch:

Toilets for Health with Unilever: Twitter Chat Summary

| Thursday December 13th, 2012 | 0 Comments

unilever-3pYesterday, in conjunction with CSRwire, we hosted a twitter chat with Unilever, UNICEF and the London School of Hygiene and Tropical Medicine (LSHTM) to discuss the issue of sanitation and the ongoing lack of access to improved infrastructure.

Among the recurring themes of the conversation was the need to creatively bring attention to the critical lack of basic sanitation infrastructure in much of the world – as many as a billion people lack any sort of toilet at all.   We discussed how to “market” the problem – to break the conversational taboo that surrounds it.  We also got deeply into discussing the role the NGOs, governments and corporations can play in not only addressing the problem but solving it at a profit.

Possible the most exciting take-a-way statistic came from UNICEF’s @team_toiletFor every dollar invested in sanitation $5.50 is generated in productivity and health etc..Its a good economic investment! 

Read a storify summary of the choice bits of the conversation below…


Toilets for Health: Twitter Chat Summary

The following is our storify summary of yesterday’s chat. I’ve taken out all re-tweets and consolidated it somewhat. You can still look at the raw conversation by searching for #Toilets4All

Storified by TriplePundit.com · Thu, Dec 13 2012 15:54:57

Purpose of today’s chat is to discuss the issue of sanitation and the ongoing lack of access to improved infrastructure. #toilets4allTriplePundit.com
We welcome: Unilever, UNICEF, and London School of Hygiene and Tropical Medicine @val23curtis @team_toilet @unilever #toilets4allTriplePundit.com
Q1 – Sanitation is riddled with taboos. How do we break these taboos? #toilets4allTriplePundit.com
Q1 – Just talk about sanitation in plain and simple language – let’s not sanitise sanitation! #toilets4allUNICEF Toilet Team
A1 – #toilets4all – yes, we spend lots on food, but individually we pay next to nothing on the other endNick Aster
A1 plain language means we need to talk about shit! it is public enemy no 1 – if we don’t name our problem we can’t beat it #toilets4allval curtis
A1b check the declaration from attendees of the WTS http://world-toilet-summit-2012.co.za/ #toilets4all. Let’s swing into action!Unilever News
A1 – Community approaches can expose the dangers of open defecation and get people talking toilets #toilets4allUNICEF Toilet Team
Q2 – There is a dire lack of access to appropriate sanitation in much of the world. What are the basics we need to know? #toilets4allTriplePundit.com
A2 – It’s a crisis that we can solve – we know what works, and have the technology, we just need the political will! #toilets4allUNICEF Toilet Team
A2 – Around 1,000 children die each day as a result of diarrhoea – caused by poor sanitation, hygiene and water #toilets4allUNICEF Toilet Team
A2 – There are 1 BILLION open defecators. Worst affected are the poorest of the poor – especially women and girls #toilets4allUNICEF Toilet Team
Q2, toilets reduces diarrhoea risk by some 36% – lots more toilets= lots more safe kids (and handwashing with soap of course!) #toilets4allval curtis
A2 poor sanitation is leading cause of diarrhoea, which results in at least 850K million deaths of children under five annually #toilets4allUnilever News
A2 – Ensuring access to clean and safe toilets can reduce the incidence of diarrhoea by 36% #toilets4allUNICEF Toilet Team
every kid should grow up in a home with a safe toilet and handwashing with soap #toilets4allval curtis
#Toilets4all: Time spent at toilets: Guesstimate: 3 min/visit*4 visits/day*360 days*70 years= 210 days spent in toilets-murat sahin
Q3 – Okay, so what’s the role of private sector, NGOs, IGOs, gov in helping the sanitation crisis? How can they collaborate? #toilets4allTriplePundit.com
A3 We need more demand and more supply, governments, NGOs and the private sector can all help #toilets4allval curtis
A3 – Public Private Partnerships can simultaneously stimulate supply and demand for sanitation products and services #toilets4allUNICEF Toilet Team
crazy to think a toilet can save 850 million lives of children a year #toilets4allkristen sibilia
A3 most toilets were built by people wanting them, via the private sector, not aid projects. Need to oil the market’s wheels! #toilets4allval curtis
The BIG statistic: RT @unilever: 2.5 billion people lack access to improved sanitation! 1 billion practicing open defication! #toilets4allTriple Bottom Line
A3 – The private sector can help the public sector and small-scale businesses improve their Sanitation Marketing expertise #toilets4allUNICEF Toilet Team
All about access…takes systemic thinking RT @kristensibilia: crazy to think a toilet can save 850mn lives of children a year #toilets4allAman Singh
A3b The private system can then play its part in the system of interdependent players #toilets4allUnilever News
A3 – NGOs and CSOs can help stimulate behaviour change and create demand #toilets4allUNICEF Toilet Team
A3 – We can all work together to help support global advocacy efforts to eliminate open defecation #toilets4allUNICEF Toilet Team
Q4 – So is the real issue simply infrastructural? Or a deep rooted cultural problem? #toilets4allTriplePundit.com
A4 – All families want health and dignity. Reluctance is rooted in a lack of understanding on the importance of a toilet. #toilets4allUNICEF Toilet Team
Great opportunity to tackle shit! RT @val23curtis: A3 There’s a huge customer base out there for toilet entrepreneurs! #toilets4allPriti A
#toilets4all Half of the schools in developing countries do not have toilets: What a challenge to get toilets to schools!!!!murat sahin
@val23curtis Indeed – "cultural problems" are a marketing oppy. How do we market this problem? #toilets4allTriplePundit.com
Q4, lets stop talking ‘cultural problems’- to a marketer culture is an opportunity-not a problem #toilets4allval curtis
A4 – The solution to footbinding in China wasn’t new shoes..it was changing social norms. It should be the same for sanitation! #toilets4allUNICEF Toilet Team
A4: lack of infra, market solutions that work w/ water shortage. In developing countries water takes place of toilet paper #toilets4allPriti A
A4 Everyone wants a better life and people everywhere are getting there. There are more mobile phones in India than toilets #toilets4allval curtis
A4 – All families want health and dignity. Reluctance is rooted in a lack of understanding on the importance of a toilet. #toilets4allUNICEF Toilet Team
A4, Toilets have to become a norm-‘what everyone does around here’ #toilets4allval curtis
A4 It’s demand (changing peoples minds and behaviors) & supply (more infastructure )Both go hand2hand #toilets4allUnilever News
"@Unilever: 2.5 billion people lack access to improved sanitation! 1 billion practicing open defication! #toilets4all"Gem Laforteza
Let’s keep this going: Q5: What role can initiatives like World Toilet Day play? #sanitation #community #behavior #toilets4allAman Singh
Q5 World toilet day is great, but we still need to make toilets more sexy! how can we grab MORE attention? #toilets4allval curtis
@washinschools #Toilets4All How can we do more to join up the hand-washing and sanitation agendas? sometimes seems to be kept separate?Thomas Lingard
A5 – World Toilet Day helps raise the profile of sanitation locally and internationally #toilets4allUNICEF Toilet Team
Q5 WTD plays a key role in driving awareness and brings to the forefront the health, emotional and pyschological benefits #toilets4allUnilever News
A5 – World Toilet Day helps shine a spotlight on a forgotten issue – many people don’t like talking about toilets! #toilets4allUNICEF Toilet Team
#Toilets4all; Colorful schools toilets – must to have in every school http://pic.twitter.com/z957fZpXmurat sahin
A5 – World Toilet Day helps raise the profile of sanitation locally and internationally #toilets4allUNICEF Toilet Team
#toilets4all make toilets fun/ nice place to go http://pic.twitter.com/9Pn7lZQImurat sahin
Advocacy can start in the most surprising places! #toilets4all #sanitation http://pic.twitter.com/1rFSG2cALouise Maule
A5 – world toilet day, is a great chance to raise awareness of something most people don’t think about. It grabs attention! #toilets4allTriplePundit.com
A5 – Its opportunity to get everybody talking toilets and poop! #toilets4allUNICEF Toilet Team
Q5. I don’t know @AmanSinghCSR, its not an easy subject. Lots of humour, lots of science, lots of personal stories, EMOTION! #toilets4allval curtis
Q6 a): How do we shift from short-term campaigns to long-term behavioral change? #socent #advocacy #nonprofits #business #ngo #toilets4allAman Singh
Q6 b) And what role do initiatives like @UNICEF’s #Community Approaches to Total Sanitation (CATS) play in shifting behavior? #toilets4allAman Singh
A6 – We really believe CATS is one of the best methods of achieving sanitation and behaviour change at scale #toilets4allUNICEF Toilet Team
A6 – UNICEF is supporting CATS in 54 countries, around 25million people directly benefit #toilets4all http://bit.ly/THjfZNUNICEF Toilet Team
CATS: Community Approaches to Total Sanitation programme. read more here. very empowering! http://ow.ly/g2HBV #toilets4allJennifer Boynton
q6-Everyone knows that toilets are good, so we need to move on from knowledge-based campaigns #toilets4allval curtis
Q6 yes, toilets have to be cool and fashionable, lovely loos for all! #toilets4allval curtis
We’ve talked colorful toilets & making the process fun..so here’s Q7: What role do schools play? #education #children #highered #toilets4allAman Singh
A7 – Children take what they learn in school (toilets and handwashing) home with them, convincing families to build toilets #toilets4allUNICEF Toilet Team
A7 – School-led Total Sanitation: school children and teachers mobilise communities to create change http://uni.cf/QN8jg2 #toilets4allUNICEF Toilet Team
A7 – Children take what they learn in school (toilets and handwashing) home with them, convincing families to build toilets #toilets4allUNICEF Toilet Team
A7 – .Everyone follow @washinschools he’s the WASH in Schools guru! #toilets4allUNICEF Toilet Team
Q7 My wish is that we commit as a world community to ALL schools having water, sanitation and soap by 2020-no excuses! #toilets4allval curtis
A7b schools are a good place to educate kids about poor hygiene. Kids will take this home. #toilets4allUnilever News
Q8: What are some practical ways to generate long-term #sustainable change re: #sanitation? As #businesses? As #consumers? #toilets4allAman Singh
Q8 We need to understand the state of the sanitation market in each country and then unleash it! #toilets4allval curtis
A8 – Ensure the use of toilets is made into a new social norm, open defecation is unacceptable! #toilets4allUNICEF Toilet Team
A8a Getting scalable models that attract investment from govt and pvt sector. #toilets4all.Unilever News
A8 – If families feel they NEED and WANT toilets, they’re more likely to maintain them –> long-term behaviour change #toilets4allUNICEF Toilet Team
A school is more than a classroom, desk and chair #toilets4all Schoolsmurat sahin
Q8 We need to understand the state of the sanitation market in each country and then unleash it! #toilets4allval curtis
A8a Getting scalable models that attract investment from govt and pvt sector. #toilets4all.Unilever News
A8b More of the pvt sector needs to understand link between addressing social challenges + great business. #toilets4allUnilever News
A8c More toilets in the world= more toilet cleaners sold:) #toilets4allUnilever News
A8 If someone can make a living from a toilet biz-that =sustainability #toilets4allval curtis
A8 – At the end of the day, we need funding for proper infrastructure PLUS the ngos that are educating people on sanitation #toilets4allTriple Bottom Line
Now we’re creating jobs! Brilliant! RT @Unilever: A8c More toilets in the world= more toilet cleaners sold:) #Toilets4AllCSRwire
A8 – UNICEF, Unilever Foundation + Domestos are working together on CATS in 9 countries! Check it out —> http://bit.ly/THjfZN #toilets4allUNICEF Toilet Team
#toilets4all More toilets in the world = more hand washing practice= more soap sales :)))murat sahin
Now we’re on to your questions! Here’s Q9 for our panel: Why are #women & girls worse affected? via @anthea_rowe #sanitation #toilets4allAman Singh
A9 – Women and girls are worst affected because they often have to wait until night to go outside and defecate #toilets4allUNICEF Toilet Team
Q9 Women who have to go away from the home for defecation are exposed to risks-there are too many stories of assault and fear #toilets4allval curtis
A9 – Defecating in the open leaves women and girls at risk for sexual harassment and sexual assault #toilets4allLouise Maule
RT @Lou4loos: A9 – Defecating in the open leaves women and girls at risk for sexual harassment and sexual assault #toilets4allUNICEF Toilet Team
Girls are less likely to attend & remain in school after puberty if sanitation facilities are not available #washinschools #toilets4allkristen sibilia
A9a young girls are affected by lack of privacy and cleanliness without a toilet. #toilets4allUnilever News
Q10: The #Toilets for #Health white paper says access is getting worse – 11% up from 6% in 1990 – Why? via @jenboynton #toilets4allAman Singh
Q10 – According to our JMP 1.8 billion people gained access to sanitation since 1990 #toilets4allUNICEF Toilet Team
Unilever demonstrates global leadership tackling a problem that doesnt necessarily endear open and honest dialogue #toilets4alljoe sibilia
@Joe_Sibilia #toilets4all We see the 2.5 billion people without access to decent sanitation as future customers.Unilever News
A10 – Sanitation coverage increased from 49% in 1990 to 63% in 2010 #toilets4allUNICEF Toilet Team
A10 – But at the current rate of progress, only 67% of the global pop will have sanitation by 2015. We need to scale up fast!! #toilets4allUNICEF Toilet Team
A10 – But at the current rate of progress, only 67% of the global pop will have sanitation by 2015. We need to scale up fast!! #toilets4allUNICEF Toilet Team
Q10 – According to our JMP 1.8 billion people gained access to sanitation since 1990 #toilets4allUNICEF Toilet Team
A10 Not full story: % with access to ‘improved sanitation’ up to 63%. The 11% mentioned refers to ‘shared sanitaiton’ usage #toilets4allLouise Maule
Oohhh RT @thomaslingard: @gigiowifi @team_toilet @Unilever @val23curtis An idea: combine public toilets w/ public libraries #toilets4allAman Singh
Final question, Q11: How "Expensive" is this problem? Anyone have metrics? Or how you would measure this? via @mygreenmba #Toilets4AllCSRwire
A11 – Sanitation is actually one of the cheapest and most cost-effective interventions for improving health! #toilets4allUNICEF Toilet Team
A11- For every dollar invested in sanitation $5.50 is generated in productivity and health etc..Its a good economic investment! #toilets4allUNICEF Toilet Team
Lets put our words into action and all work together to ensure #toilets4allUNICEF Toilet Team
Check out WSP’s Economics of Sanitation Initiative, which studied costs of poor sanitation: http://cot.ag/SZ2ZDp #toilets4allWSP
Thanks for the engagement, lets spread the word around the world #Sean Gogarty #toilets4all !!Unilever News
Lovely loos for all! #toilets4allval curtis


▼▼▼      0 Comments     ▼▼▼

Newsletter Signup