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Video Interview: James Gibson, Air New Zealand

| Thursday June 13th, 2013 | 3 Comments

TriplePundit attended the Sustainable Brands 2013 conference earlier this month. Follow along on this page for ongoing video interviews with sustainability thought leaders, corporate change agents and entrepreneurs who are leading the way to a more sustainable future.

air-new-zealandAir New Zealand has been a sustainable leader in aviation for some time, particularly as it pertains to trying out biofuels. But another, possibly more impressive impact has been made by the company’s efforts to restore ecosystems and national parks in their home country. Why would an airline invest in biodiversity and conservation? Aside from being a nice thing to do, it makes a lot of sense when eco-tourism is a major piece of your business.

At Sustainable Brands 2013, I had a chance to talk to James Gibson who is in charge of partnerships at Air New Zealand. By partnering with the NZ department of conservation, the airline has raised considerable funds to help restore native habitats and re-establish native species. The result, over the past year, is four fully funded projects in high profile locations.

Learn more in my quick video interview.


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  • Travel+Feel magazine

    Check In: Air New Zealand

    Travel+Feel mit Air New Zealand und das neue Flugzeugdesign , welches noch im laufenden Jahr eingeführt wird. Es beinhaltet das offizielle Silberfarn-Symbol von Tourism New Zealand und New Zealand Trade & Enterprise. Eine neue Partnerschaft zwischen Air New Zealand und Tourism New Zealand soll das Reiseziel Neuseeland weiter stärken.


  • Malcolm

    Great interview, James. Impressed with the increase in stats since Air NZ involvement.

  • Alastair

    Great interview with good info on the job you and Air New Zealand are doing. Keep up the good work.