Interview: Kathy Abusow, President & CEO of Sustainable Forestry Initiative

fortune-green-2014TriplePundit reported live from the Fortune Brainstorm Green 2014 conference in Laguna Niguel, CA. Follow along on this page for ongoing video interviews with sustainability thought leaders, corporate change agents and entrepreneurs who are leading the way to a more sustainable future.

In my first interview from last week’s Fortune Brainstorm Green conference I had a chance to talk to Kathy Abusow, President & CEO of the Sustainable Forestry Initiative. Specifically, we talked about SFI’s Conservation and Community Partnerships Grant Program which fosters partnerships with organizations interested in improving forest management. I also discussed how the concept of natural capital is playing a roll in building win-win partnerships between water utilities and landowners looking for an incentive to preserve the ecosystem services their forests provide.

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He was instrumental in the creation of TreeHugger.com, managing the technical side of the publication for 3 years as well as an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.