Microsoft, once the big, bad and bullying tech giant, has reinvented itself in recent years as a more progressive company executing impressive work on social enterprise and environmental issues. The company’s carbon neutrality strategy, which launched last year, is starting to show results in part because of investments in carbon offsets. Add to that Microsoft’s progress on biodiversity, leveraging technology for health care and an attempt to boost youth employment and technical skills, and the company has developed a strong corporate social responsibility program that is part philanthropy, part employee-driven and also pays heed to environmental stewardship.
Microsoft’s carbon strategy started with an internal accounting system the company’s finance department charged to each business unit. Those fees were deposited into a central fund from which Microsoft could then invest in clean energy or carbon offset projects.
So far, the company has invested in 15 carbon offset projects across the world. Here are a few highlights:
Based in Fresno, California, Leon Kaye is the editor of GreenGoPost.com and frequently writes about business sustainability strategy. Leon also contributes to Guardian Sustainable Business; his work has also appeared on Sustainable Brands, Inhabitat and Earth911. You can follow Leon and ask him questions on Twitter or Instagram (greengopost).
[Image credit of deforested state in the state of Acre, Brazil: CarbonNeutral.com]
Leon Kaye has written for 3p since 2010 and become executive editor in 2018. His previous work includes writing for the Guardian as well as other online and print publications. In addition, he's worked in sales executive roles within technology and financial research companies, as well as for a public relations firm, for which he consulted with one of the globe’s leading sustainability initiatives. Currently living in Central California, he’s traveled to 70-plus countries and has lived and worked in South Korea, the United Arab Emirates and Uruguay.
Leon’s an alum of Fresno State, the University of Maryland, Baltimore County and the University of Southern California's Marshall Business School. He enjoys traveling abroad as well as exploring California’s Central Coast and the Sierra Nevadas.