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Bill DiBenedetto headshot

Pop the Blue Can for Water in an Emergency

Here’s a refreshing idea that reaches beyond emergency preparedness for the most precious of commodities – water.

Blue Can Pure Water comes in recyclable single serve aluminum cans with a 50-year, shelf-life.

“Our philosophy is to reduce the use of plastic bottles with a sustainable product rather than legislative bans. Our vision is to scale our technology globally, taking on mounting consumer waste by putting a dent in the 63 billion plastic bottles entering oceans and landfills annually,” says Angela Morente Cheng, a co-founder of Blue Can.

Blue Can is the “ecological and convenient alternative” to plastic bottles, she continues, and perfect for sustainable disaster relief in addition to emergency preparedness.

Immediately following Typhoon Haiyan, Blue can sent 10,000 can to victims and wants to send 40,000 more to the area through a charitable donation campaign with sponsors such as Wells Fargo.

http://www.youtube.com/watch?v=HXm_HqPGyyo

Blue Can uses nitrogen to pressurize pure water in aluminum can for “resilient and sustainable, plastic-free hydration,” Cheng says. It’s the first emergency water in single serve cans, she adds.

The can is superior to plastic bottles because plastic bottles degrade, leaching plastic into the water and is permeable to mold and fungus. That means that emergency stash of plastic bottles you are keeping in the basement or fallout shelter should be tossed within two years. And even better, the can is easy to open – a child can open it and drink. Emergency water in cans currently comes in steel cans that are large and need a special key to open.

“Our customers are excited because unlike plastic, Blue Can lasts for decades in home, office, and vehicles. The immediate focus of our core team is on large orders of water stored by city governments, companies, schools, and hospitals for disaster preparedness,” Cheng notes.

Technical stuff: Blue Can is certified BPA free and the water never touches plastic. Blue Can Water is purified, sterilized, and pasteurized using a custom multistage process that results in less than 1 PPM in total dissolved solids. The structured water clusters are preserved by pressure canning for convenient and affordable water storage without the phtalates found in plastic bottles.

Cheng asks, “Did you know that much of the plastic trash coming off of the West Coast ends up in the Philippines?” That’s a disaster even without a typhoon to cope with.

[Image: Blue Can cases from the company website]

Bill DiBenedetto headshot

Writer, editor, reader and generally good (okay mostly good, well sometimes good) guy trying to get by.

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