Google Chat with Susan McPherson

Every Wednesday, TriplePundit founder Nick Aster will take 30 minutes or so to chat with an interesting leader in the sustainable business movement. These chats are broadcast on our Google+ channel and embedded via YouTube right here on 3p.

On Wednesday, February 5th, an audience far and wide tuned in to a live chat with Susan McPherson - a serial connector, passionate cause marketer, angel investor and corporate responsibility expert. Recently, she launched McPherson Strategies, a communications consultancy focusing on the intersection between brands and social good, and continues to consult for Fenton as a strategic advisor.

If you missed the conversation you can watch it now on our YouTube stream (above).

About Susan

Susan is a regular contributor to the Harvard Business Review, TriplePundit and Forbes, and has 20+ years experience in marketing, public relations, and sustainability communications. She is a featured speaker at industry events including Net Impact, Center for Corporate Citizenship's Annual Summit, Sustainable Brands, and Committee to Encourage Corporate Philanthropy's Summit. McPherson founded and hosts the bi-weekly #CSRChat on Twitter.

Currently, McPherson invests in, and advises technology start-ups, including ZADY, TheLi.st, Positive Luxury, Lover.ly, and The Daily Muse. She serves on the boards of Girl Rising, a social action campaign/platform funded by Intel to expand girls’ education in the developing world and Bpeace, a nonprofit dedicated to assisting women in regions of conflict and post-conflict start businesses. She is also a member Social Media Week’s New York Advisory Council. Additionally, she serves as an adviser to several non-profits, including Girls Who Code, Plant A Fish, She’s The First, The Adventure Project, and The OpEd Project. Recently, McPherson was selected as a Vital Voices global corporate ambassador and was named as one of 40 Women to Watch Over 40 and Fast Company's 25 Smartest Women of Twitter.