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Climates, a start-up social network, is calling on people to go 'Climatarian' for their health and the planet.
Switching to a climatarian diet can save a tonne of CO2 a year- the equivalent of three return short-haul flights or driving 3.500 miles a year - and you don't have to give up meat, says Climates.
The new network says replacing beef and lamb with pork or chicken in everyday meals can make a big difference.
"Beef and lamb have about five times more climate impact than pork and poultry," says Biba Hartigan, founder of Climates.
"Food overall causes up to 30% of all greenhouse gas emissions so this simple change can have a big impact - and cutting down on red meat is good for your health too.”
Climates is currently crowdfunding to get the network off the ground.
Picture credit: © Lostarts | Dreamstime.com - Pigs Photo
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