Proving themselves to be the ultimate utilitarian consumer devices, smartphones are providing individuals untethered access to an increasingly wide range of personal devices. These range from computers and TVs to lights, heating and air conditioning and household appliances.
The installed base of “things” connected to the Internet will expand to number some 30 billion by 2020, according to a November 2014 IDC forecast. Among the ever-growing number of “connected” devices, smartphones are emerging as the preeminent choice for accessing the rapidly expanding “Internet of Things.”
Broadband network connectivity, which feeds enormous quantities of data into powerful software applications residing in data centers, is essential in the drive to make “things” smarter. This trend is clearly evident in the energy market space. Presenting its latest offerings at the upcoming DistribuTECH 2015 Conference and Exhibition, home energy analytics provider Bidgely is introducing "a suite of products that transform utilities' big data into powerful insights to drive long-term customer engagement and energy savings.”
Coincidentally, social media platforms have benefited greatly from the drive to make broadband network connectivity ever-present. In short order they have come to be considered essential tools for public outreach, customer engagement and new business development.
Sunnyvale, California-based Bidgely is capitalizing on the near ubiquity of smartphones, mobile devices and social media in building its home energy analytics business. It's also leveraging its ability to tap into, parse and process the massive amounts of data on consumer energy use collected by power utilities.
Bidgely in recent months announced deals via which its cloud-based “customer engagement and utility intelligence” apps and analytics will be rolled out to some 1.5 million utility customers in Canada and the U.S. Customers include London Hydro, TXU Energy and the Energy Excelerator project with utilities in Hawaii.
Mobile and Web apps provide the essential end-user front-end to Bidgely's powerful back-end, software-as-a-service (SaaS) energy analytics. The company is gearing up for the launch of its HomeBeat Web and Mobile app, HomeBeat Energy Monitor and HomeBeat Agent at the DistribuTECH 2015 trade show to be held at the San Diego Convention Center Feb. 3-5.
By tapping into and analyzing customer data collected by utilities, making use of Bidgely's home energy analytics platform does away with the need for utility customers to take the time or spend the money to have expensive sensors installed in their homes. “Bidgely is enabling a new wave of energy analytics and insights that is transforming utilities into trusted energy advisors for their customers,” CEO Abhay Gupta was quoted as saying.
“With appliance-level disaggregation technology at its core, our new products will help make utilities more competitive, relevant and user-friendly in their customers’ eyes – similar to other modern service providers that dominate the tech space.”
“Bidgely's new software and hardware offerings reflect the innovations that are increasingly helping utilities deepen customer relationships and improve the bottom line," Raymond James analyst Pavel Molchanov was quoted in the news release. "2015 is poised to be a notable year for technologies that allow utilities to further leverage their smart grid infrastructure and provide compelling new products and services to customers."
*Images credit: Bidgely
An experienced, independent journalist, editor and researcher, Andrew has crisscrossed the globe while reporting on sustainability, corporate social responsibility, social and environmental entrepreneurship, renewable energy, energy efficiency and clean technology. He studied geology at CU, Boulder, has an MBA in finance from Pace University, and completed a certificate program in international governance for biodiversity at UN University in Japan.